Display & Retargeting Analyst

  • Full-time

Company Description

Young, fun and original, SHEETAG.COM is the Middle East's ultimate online fashion destination. Style-obsessed, 20-something customers choose SHEETAG.COM for its aspirational yet accessible product selection, huge choice of brands and authentically urban aesthetic. Our vast product mix includes exclusive in-house collections, sports & activewear and globally-recognised brands including Mango, Aldo, Adidas Originals, Nike, Topshop and Topman. 

SHEETAG.COM is a team of passionate and dedicated people from around the world. We believe in a healthy working environment, that is not only driven inreaching objectives but also a fun and energetic workplace. Our amazing, active and dynamic team of people are focused, fun and passionate about what they do. If this sounds like you and you want to be a part of this buzzing beehive, then we want to hear from you!

Job Description

The role is required to manage display and retargeting for the SHEETAG.COM app and website. The position will be responsible for driving installs and conversions to the app/ site from performance networks/ RTB partners and retargeting channels.

Responsibilities

· Manage existing display and retargeting partners to deliver on budget and KPIs

· Prospect new display partners to test and increase revenue share for the channel

· Set-up, test and launch display partners

· Work with ecommerce manager to implement tracking and reporting for the channel

· Responsible for reporting and optimising display and retargeting campaigns

· Work with creative and content team to develop copy and creative assets

· Communicate learnings and insights learned through campaigns with the marketing team

· Develop an understanding of the GCC mobile app display network to leverage competitive product offerings

KPI’S

· Gross and shipped revenue against target given

· CIR

· % revenue to business

· % app downloads to total downloads




Qualifications

Basic Qualifications & Requirements

· 2+ years of experience in Display/ Ad networks

· Good excel and analytical skills

· Good written and verbal skills

· Ability to perform in a highly dynamic environment

· Self-starter, with a passion for building, learning and experimenting

Additional Information

Competencies

· Excellent communication and managerial skills

· Very strong attention to detail and excellent creative eye

· Excellent knowledge of brands and trends

· Strong and proven experience in E-commerce studio environment

· Excellent results orientation

· Adaptability to change

· Proactive, motivational, inspiring.

· Quick learner on new systems, proficient in Microsoft Office and knowledge of Capture One software