Web Editor & SEO Manager

  • Part-time

Company Description

Rent-A-Christmas rents a variety of real and artificial Christmas trees, wreaths, garland & lights to New York City businesses, local residents & even those just visiting for the season. Our full costume Elf Squad delivers & sets up all rentals at the beginning of the season, and comes back after the holidays to take down all rented decorations, making Rent-A-Christmas the easiest way to celebrate Christmas in NYC.

Job Description

We are looking for an experienced and knowledgeable web author/editor with a strong professional background in SEO management to join our marketing team. As a Web Editor & SEO Manager you will be responsible for planning, researching, and creating new on-site copy for product listings, blog posts, and more; updating copy via new research and editing; and planning, implementing, and managing our SEO strategy, which covers a wide variety of duties such as web marketing, web analytics, content strategy planing, link building, and keyword strategy. Our online presence is critical to the success of our business, and your contributions will play a key role in driving our growth.  

Web Editor duties and responsibilities:

  • Produce and publish new content in a creative way
  • Liaise with clients and in-house team members to decide on new posts
  • Oversee layout (images, graphics, videos and artwork)
  • Check content for accuracy
  • Proofread and edit material
  • Collaborate with professionals (e.g. web designers, marketing executives and photographers) to improve article presentation
  • Use SEO and strategize with our social media manager
  • Ensure content is up-to-date
  • Comply with copyright and privacy regulations
  • Monitor website’s traffic to measure popularity
  • Keep track of developments in web technology
SEO Manager duties and responsibilities:
  • Plan, develop and implement our SEO strategy
  • Work towards organic search optimization and ROI maximization
  • Regularly perform thorough keywords research
  • Identify key SEO KPIs
  • Monitor redirects, click rate, bounce rate, and other KPIs
  • Prepare and present reports regularly
  • Identify our buyer persona to better target identified audiences
  • Identify problems and deficiency and implement solutions in a timely manner 
  • Suggest improvements in process and productivity optimization
  • Collaborate with web developers, marketing, and executives
  • Stay up to date with the latest SEO and digital marketing latest trends and best practices

Qualifications

This is an on-site position. You must be physically located in NYC to apply.

  • Proven work experience as a web editor
  • Editing skills with a demonstrable portfolio of published work
  • Hands on experience with MS Office, InDesign, Photoshop or other publishing tools
  • Familiarity with content management systems
  • Excellent writing skills in English
  • Attention to detail
  • Creative mind
  • 5 years of experience as SEO Manager or similar role 
  • 5 years of experience in planning and implementing a successful SEO strategy
  • Proven success in SEO 
  • 5 years of experience web analytics, marketing, and business development
  • Expertise in A/B and other testing methods
  • Familiarity with HTML, CSS, JavaScript
  • In-depth knowledge of research principles and methods and experience in analyzing data 
  • Sense of ownership and pride in your performance and its impact on company’s success
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • BA in marketing or BS in journalism, communications or other related field

Additional Information

All your information will be kept confidential according to EEO guidelines.