Sales Development Manager

  • Full-time

Company Description

Renaissance® is a leading provider of assessment technology to primary and secondary schools. Renaissance products promote success amongst students of all ages and abilities through personalised assessment and practice in reading and maths.

Our software helps to enhance literacy and numeracy skills, support differentiated instruction, and personalise learning to optimise student development. Immediate feedback and detailed reporting equip teachers with the information needed to monitor progress and measure growth. In the UK and Ireland, almost 6,000 schools and more than 1.4 million students use Renaissance products. Worldwide, we support over 18 million students, operating in 96 countries.

Job Description

Your primary responsibility is lead a team of SDRs to help turn leads into qualified opportunities by partnering with marketing and sales to create and execute a program and outbound lead generation campaigns. This position requires a good understanding of the sales process and excellent coaching skills.  There is heavy outbound phone calling, qualification, consultative selling skills and tight collaboration with the Account Executives. The SD Manager will be expected to report on qualification and call activity by their team and stay thoroughly informed on all products and the education industry in general. 

This is not a silo position. We want a collaborative and energetic individual that can contribute to the sales and marketing teams, work in a dynamic environment, deliver messaging and product feedback back into the marketing and product organization and work proactively to drive overall sales performance. 


  • Develop opportunities for the sales team from prospecting and marketing generated leads 

  • Interact with prospects via telephone and email with a high attention to detail 

  • Consistently achieve qualified opportunity quotas to ensure territory revenue objectives 

  • Develop and execute on a strong prospecting plan of attack, including email and call scripts 

  • Track all relevant qualification and lead management activity using 

  • Effectively communicate the value proposition and be able to react to objections and competitive questions 

  • Research accounts, identify key players, generate interest and develop accounts to stimulate opportunities 

  • Disseminate opportunities to appropriate AE, educating rep as necessary about the opportunity 


  • Experience of progressively responsible inside sales or business development related sales experience include sales team management (preferred) 

  • Proven track record demonstrating strong articulation of a product selling points via phone and email 

  • Knowledge on how to setup SDR team function to deliver against targets 

  • Four-year post-secondary education/Bachelor's degree (preferred) 

  • Positive attitude, motivational with high energy 

  • Strong oral and written communication skills along with excellent listening skills 

  • Ability to develop rapport, influence others and maintain strong working relationships 

  • Demonstrated ability to explain complex issues clearly 

  • Must be self-motivated, persistent, and able to work independently 


Additional Information

  • 25 days’ annual leave per year
  • Extra day off for your birthday
  •  Generous company pension scheme
  • Life assurance up to 4 times of your basic salary
  • Income protection scheme
  • Employee assistance program 
  • Health cash plan provided by Simply Health
  • Up to 2 paid volunteer days per year

In addition to these formal benefits, we also have social events throughout the year. These include our summer party and Christmas drinks.

At Renaissance our mission is: ‘To accelerate learning for all children and adults of all ability levels and ethnic and social backgrounds, worldwide’.

Many of us choose to work at Renaissance because we are driven by this mission. Inherent in a mission that strives to serve ‘all children and adults’ who represent ‘all ability levels…and backgrounds’ is the need to recognise the importance of Diversity, Equity and Inclusion (DEI) in our culture, in our work, and in our products.

All your information will be kept confidential according to EEO guidelines. Please note that we can only consider applicants who already hold a full UK work permit.

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