About Redcare Pharmacy:
As Europe’s No.1 e-pharmacy Redcare Pharmacy is powered by passionate teams and cutting-edge innovation. We strive to create a healthy collaborative work environment where every employee feels valued and inspired to contribute to our vision “Until every human has their health”. If you’re seeking a career that offers purpose and aligns with your values join us and start your #Redcareer today.

About the role:
This is your chance to shape and grow Redcare's Employer Brand from the ground up in the Netherlands and elevate our presence across Germany (particularly within tech). You'll be part of our HR team and work closely with recruiters and hiring managers to position Redcare as an employer of choice, both offline and online. This is a hybrid role that can be based in our headquarters in Sevenum or our office in Cologne or Berlin.

About your tasks:

Employer Brand Strategy & Execution

• Develop and implement localized employer branding strategies for the German and Dutch markets for both volume and office recruiting.
• Act as brand guardian for all candidate-facing content ensuring consistent tone and messaging.

Recruitment Marketing Campaigns

• Plan and execute data-driven campaigns on platforms like LinkedIn, Indeed, Glassdoor, Kununu and relevant local job portals.
• Monitor campaign performance and optimize using data insights for effective reach and engagement.

Content Creation & Storytelling

• Produce high-quality content including social posts, employee stories, videos, career site updates, and event assets.
• Partner with employees to create authentic narratives reflecting our culture and values.

Events & Community Engagement

• Coordinate Redcare's presence at job fairs, university events, and meetups in Germany and the Netherlands.
• Support local employer brand activations and internal ambassador programs.

Analytics & Reporting

• Track and report key KPIs such as campaign ROI, engagement, and employer reputation.
• Present actionable insights and recommendations for continuous improvement.

About you:

• Proven experience in employer branding or recruitment marketing in an international environment with focus on a German market. Dutch market knowledge is a big plus.
• Expertise with LinkedIn, Indeed, Glassdoor, Kununu, and local job boards.
• Confident using analytics tools (e.g., LinkedIn Campaign Manager, Google Analytics, Excel).
• Data-savvy, detail-oriented, and driven to create a strong candidate experience.
• Skilled in content creation with a good eye for visual storytelling.
• Experience planning and executing digital and in-person campaigns and events.
• Strong communicator who loves building connections and sees the power of engagement and storytelling.
• Fluent in English and German. Dutch skills are a plus. 

About your benefits:

In order to provide our employees with the best possible support for their individual needs, we offer a wide range of benefits:

• Work from Home: If your job does not require you to be present in the office, we can arrange the place you work from individually - even for up to 20 days a year anywhere in the EU.
• Redcare events: We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties.
• Kindergarten Grant: We offer our employees who pay for childcare in kindergarten 100,00 € (total) per month.
• Mental Health: Get quick and professional help from psychologists if you feel overwhelmed in private or professional life. Anonymous and free of charge.
• Personal Development: We are all constantly learning. That's why we support and foster your career development through internal & external training and help you grow.
• Mobility: Your commute matters to us. We provide our employees with a fully costed Deutschland Ticket which can be used at any time.
• Sports & Health: Your well-being is our top priority. Therefore, we offer you a range of opportunities to improve your health. Profit from a membership (M) package at Urban Sports Club, providing a variety of sports offers tailored to your interests.