Category Manager - Driving & Travel, Sports & Fitness
- Full-time
- Travel: 20-30
- Organization: Red Bull Company Ltd.
- Job type: Permanent
Company Description
Red Bull UK is currently recruiting for a Category Manager - Driving & Travel, Sports & Fitness to be based in the UK.
The Red Bull Category Team offer best in class, retailer-specific, advice to grow subcategory sales, category sales and total store/digital sales. We do this through industry-leading insights and a constant focus on what’s next. The purpose of this role is to drive Total Soft Drinks and Energy category sales and profit with strategic Driving & Travel and Sports & Fitness customers through externally facing, practical Category Management initiatives and customer understanding.
A successful candidate will maintain and build our independent relationships with our customer partners, ultimately seeking to be a trusted part of the customer team/captain for the category.
Job Description
Strategic Category recommendations for long-term category growth
Providing data-driven insights, analyses and recommendations to strategic customers.
Positively shaping Range & Distribution strategy.
Optimise Category Space, Merchandising & Availability
Use of Digital
Role of Price & Promotions
Developing effective, credible relationships
Buyer & Buying Manager
Category Merchandising manager
Category Marketing manager
Anyone else who will help to deliver the above
Building strong, collaborative relationships with internal stakeholders particularly within your central business unit
Being a part of the overall Red Bull Category Team – and delivering new category insight projects to drive our total business forward – e.g. emerging macro trends
Strategic Thinking
Developing and deploying bespoke Category vision and tactics to unlock growth
Designing, implementing and measuring trials that test category building initiatives
Category Captain
Being a lead voice in every key range review in soft drinks – and ensuring decisions are made with the shopper in mind, and with the best possible insights.
Working towards Soft Drinks Captaincy in key partner accounts – effectively being an extra member of the customer team – providing ongoing independent thought leadership and analysis.
Qualifications
Proven experience in a Category role with Customer facing experience, Sales or Retail function.
Ability to manage workload and balance both internal and external stakeholders
Strong analytical skills and proficient Excel skills
Ability to forge Strong relationships with ALL stakeholders ( internal and external)
Confident and strong presenting skills with solid Powerpoint skills
Preferable experience on space planning software e.g. VST, Planogram publisher, Pro Space
Additional Information
At Red Bull, we exist to give people wiiings. To achieve that, we recognise the value that comes from having a highly diverse workforce that has the freedom and responsibility to realise their ideas and seize opportunities. We make recruiting decisions based on experience, skills, potential and talent: everyone is welcome here.