Senior Social Media Editor

  • Full-time
  • Contract Type: Permanent
  • Location: New York
  • Division: Editorial
  • Salary Currency: US Dollar
  • Department: Social

Company Description

Salary: $80,000 - $85,000

We are looking for a Senior Social Media Editor to join our growing socials team working across four of Reach’s top  brands - Mirror, Express, Irish Star and Liverpool.com. Reporting to the Audience Director, you will come up with new and creative ways to engage with users and platforms, with a specific focus on the Meta Suite, X and Reddit. This is a fantastic opportunity to drive traffic to our social media platforms, increase brand awareness and maximise audience engagement.

Working closely with editors and reporters across our websites, this role requires someone quick-thinking, flexible, with a strong news sense and great knowledge of social media and how to grow audiences.

Reach Plc is the UK’s largest commercial news publisher. We’re home to more than 130 trusted brands, from national titles like the Mirror, Express, Daily Record and Daily Star, to local brands like MyLondon, BelfastLive and the Manchester Evening News.

Since the start of 2023, we have been building out our US operation, headquartered at 200 Liberty St, New York. We’ve launched four standalone brands in the Mirror US, Express US, the Irish Star and Liverpool.com,  covering news, sport, entertainment, politics and lifestyle - all targeted at US audiences.   

We’re now entering a period of rapid growth, and are looking to add ambitious and dynamic talent to our teams.

So if you enjoy a rapid pace, a lively newsroom, a flat structure and the opportunity to work in a scale-up environment backed by the resources of a large organization, Reach Plc could be perfect for you! 

Job Description

As a Senior Social Media Editor, you will find and pitch stories using analytics and tools to tell you what’s already trending, as well as finding the next big stories yourself. You will edit and post stories on our social pages, all while coming up with new creative ways to drive traffic to our sites and grow our audiences.

You will be forward planning social media content and coverage, covering live events and breaking news on social media. You will monitor the external landscape to identify trends and remain up-to-date with changes on all social media platforms - communicating your findings, sharing knowledge and best practice to the Audience Director and across the newsroom.

Shift Patterns 

This is an office based role working from our New York office, we are therefore open to candidates based in or commutable to New York. 

Shifts are done on a rolling rota basis, and rotas should be updated approximately 1 month in advance. The working hours for this position will be:

10am - 6pm EDT

4pm - 11pm EDT

However, this is subject to change depending on team availability and as a result of current news affairs, and so we therefore require a level of flexibility in this role. Any shifts ending after 9:00pm EDT will have the flexibility to be completed remotely.

Weekend shifts are also required due to the nature of the role, however you will receive days back in lieu as a result.

Qualifications

You are an experienced and digitally savvy social media professional with  knowledge of media law, an acute attention to detail and previous experience of working in a social media focused role within a newsroom environment.

You’re an excellent communicator with the ability to sell stories that appeal to our audiences with flair, passion and skill. You are a fast but accurate writer with excellent web and social skills, with a sharp eye for a story and a keen interest in current affairs.

You are comfortable working in a fast paced environment, with a strong understanding of the power of social media. You have a detailed knowledge of Facebook, Instagram, WhatsApp, X and other social media platforms.

A background in sport, tabloid or breaking news is desirable, as well as experience and knowledge of Echobox.

You must be able to  work flexibly, as this role involves shift work that includes evenings and weekends.

Additional Information

What can we offer you?

As well as offering a competitive salary and benefits you can also expect;

  • 15 days of paid time off on an accrual basis per year, plus statutory holidays and 5 sick days - If you work on a statutory holiday you will receive a day in lieu.
  • 401k - Up to 3.5% employer contribution depending on your contribution
  • Personal Medical Insurance
  • Paid Leave for Maternity/Paternity/Adoption/ Caregiver/ Medical Leave
  • Employee Discounts - Save on hotels, concerts, sport events and more!
  • Access to FinFit via Paychex our HR system: Reduce financial stress with access to instant credit upon approval, tools to manage your money, and free financial counselling.
  • As an Inclusive Employer everyone’s invited to join our events, programmes and networks to celebrate diversity and build an environment where all our people can thrive
  • Wellbeing support - including a 24/7 employee assistance programme (EAP), dedicated Personal Assistants and Wellness programs
  • Awesome career opportunities - you’ll have support from your line manager and a range of learning & development programmes
  • We are also a member of the 30% Club, a global campaign aimed at increasing gender diversity at board and senior management levels

We reserve the right to close this vacancy early if we receive sufficient applications for the role. Therefore, if you are interested please apply early to avoid disappointment.

All your information will be kept confidential according to EEO guidelines.

Reach plc believes diversity brings benefits for our customers, our business and our people. This is why we are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.

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