Do you love splurging on Nars as much as you love saving on e.l.f.? Do you keep up with the latest viral fashion crazes on TikTok? Can you spot the latest home accessory trends and where to find the best deals online?

If yes, then we want to hear from you. The Liverpool Echo is looking for a passionate writer and trend expert to join us as our new Trainee Fashion, Beauty & Homewares Writer. 

This is a fantastic opportunity for a commercially-minded writer to join a fast-paced newsroom environment to research, pitch, write and optimise consumer content, guiding our readers to make informed buying decisions. 

So, who are we?

We are Reach Plc, you might not have heard of us but we have probably met without you even realising it. We are home to the UK and Ireland’s most iconic digital platforms, magazines and newspapers. From the Mirror, Daily Express and OK!, to our regional titles such as the Liverpool Echo, BirminghamLive and the Manchester Evening News (plus lots more), our brands and the stories we cover are as varied as our people. We help all kinds of people share experiences through our stories because we believe this is what makes us human.

Oh, and we should probably also mention that with a monthly readership of 47 million people, Reach is the largest commercial publisher in the UK. At Reach, not only will you feel better understood, you will also feel you understand other people better too. 

This role is based in our Liverpool Hub, we are therefore open to candidates based in and around Liverpool.

What will the role involve?

You will create revenue generating, audience-led consumer content focussing on the latest in fashion, beauty and homewares. From reviewing the latest viral beauty trends and hunting for Black Friday fashion deals to creating buying guides for the hottest home accessories, you will build trust with our readers and become an authority in the fashion, beauty and homewares space. 

You will utilise our suite of analytical tools including but not limited to Trackonomics, Chartbeat and Google Trends to identify opportunities for commercial content. You will create and implement content plans to drive traffic, ensuring you meet daily revenue targets with ease. You will utilise social media to promote your content off platform and drive traffic to your content.

Who are we looking for?

You are a first-class writer with a demonstrable passion for fashion, beauty and homewares. You have a good understanding of consumer and social media trends within these spaces and always stay up to date on the latest viral products and brands. You have content writing experience and are bursting with ideas for consumer driven content. You are commercially minded with a desire to exceed revenue targets through your engaging content.

You are eager to learn and become proficient in using affiliate links and analytical tools to help identify revenue generating opportunities, with a keen eye for spotting trending content and products that you think our readers would be interested in. You are social media savvy and know how to utilise these platforms to further push your content. 

What can we offer you?

We are offering a competitive salary and benefits including;

• Help saving for your retirement - join our pension scheme and we’ll match contributions up to 6%
• 25 days’ holiday per year when you join. After three, five and ten years’ service with Reach, you’ll accrue one additional day of annual leave. We also have a Holiday Purchase Scheme
• Giving back day - an additional day’s leave each year to support a cause close to your heart
• Enhanced family leave - including maternity, paternity and adoption - and you’ll be eligible after just six months’ employment
• Private Healthcare Cash Plan - free health cash plan so you can claim back cash for a range of medical expenses
• As one of the UK’s top 50 Inclusive Employers everyone’s invited to join our events, programmes and networks to celebrate diversity and build an environment where all our people can thrive
• Wellbeing support - including a 24/7 employee assistance programme (EAP) for you and your nearest and dearest
• Awesome career opportunities - you’ll have support from your line manager and a range of learning & development programmes
• We are also a member of the 30% Club, a global campaign aimed at increasing gender diversity at board and senior management levels

Reach plc believes diversity brings benefits for our customers, our business and our people. This is why we are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.