Social Media and Community Associate (Anywhere in India)

  • Full-time

Company Description

QED42 is an end-to-end technology solutions provider, focused on delivering ambitious digital experiences to customers around the globe. We reinvent businesses to deliver better data-driven web, mobile, and social experiences.

Today 200+ global customers trust us for our thoughtfully designed web and mobile experiences. Innovation, intelligence, and our deep expertise in Drupal, JavaScript frameworks, and Design thinking; help transform businesses into intelligent enterprises.

Our marquee customers include - Nestle, Novartis, Warner Music Group, Sony, Stanford Graduation School of Business, ILAO, SABMiller, FILA, PwC, and more.

Our Values: Integrity, Empathy, Consistency & Predictability, Customer Success, Learning & Knowledge Sharing, Nimbleness.

Drupal Contributions: https://www.drupal.org/qed42

Job Description

Brief:

QED42 is looking for an experienced Social Media Community Associate (with a technologically inclined mindset) to improve and assist social media initiatives of the sales and marketing departments. We are looking for a candidate who has executed out-of-the-box/quirky campaigns while ensuring a great social media presence for a B2B brand. If technology and social media is something you are passionate about, we’re looking for you.  

The candidate will also engage with tech influencers, manage our community and have experience in running organic/paid campaigns across Twitter, Linked-In, Medium, Facebook, Instagram. 

An ideal candidate should have 2+ years of experience working with a B2B technology/services organization.

Expectations:

Understanding key audiences: Diving deep into the buyers personas, the candidate will have to understand the key audiences QED42 will be targeting. The candidate will also evaluate various social media channels and ascertain and execute relevant campaigns.

Exceptional communication skills: Being the front face of the company, we will expect the candidate to have exceptional communication skills to convey the brand message aligned to the business objectives. 

Relationship building: Social media is one such avenue where making connections with the consumers is possible on a whole new level. We will expect our social media community manager to have this relationship-building outlook towards social media. 

Community engagement: Last but not least, we will expect the candidate to grow a community in the technology consulting space.

Metrics you should watch as a Social Media Community Associate

  • Brand Awareness
  • Audience Growth Rate
  • Engagement Rate
  • Click-through-rate
  • Amplification rate
  • Bounce Rate
  • Conversion Rate
  • Cost per Conversion

Responsibilities

  • Strategize and maintain brand consistency across different social media channels via tone, voice, and terminology.
  • Conceptualise and create the social media posts including all texts to be used in posts
  • Managing day-to-day operations and being hands-on with our social media presence
  • Creating and executing plans that grow followers/users on various social media platforms
  • Measurement and reporting (Google Analytics, HootSuite, Buffer,  etc.) of all social media efforts, along with attribution.
  • Alignment with Sales, Marketing, and Design to procure necessary collaterals to be used across channels
  • Leading interactions with peers, competitors, influencers in the design and tech space to grow a community for the organization

 Requirements

  • 2+ years of relevant B2B experience in social media management
  • Demonstrable experience leading, executing, and managing SMM across Twitter, LinkedIn, Medium, Facebook, Instagram. 
  • Excellent copywriting skills for all relevant platforms 
  • Experience in identifying target audiences and devising social media campaigns 
  • Excellent knowledge of web analytics tools (e.g., Google Analytics, SEMRush, Buffer, HootSuite, etc.)
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in social media marketing and measurement
  • Good time-management skills
  • Excellent interpersonal and communication skills

Additional Information

What you will get :

  • A clear career path, strong leadership, and an open work environment where you will be challenged, respected, and valued by your merits.
  • A company that is proud of the quality of its work and invested in your personal development and well-being.
  • A team that respects openness, does its job well, values customers, and plays fair.
  • Individuals who are fun to work with, are invested in each other's growth and take the value seriously.
  • Dedicated time for self-improvement, socializing, and collaboration (Conferences/Camps, Certifications, Learning Sessions, Celebrations, and Retreats)
  • Flexible work schedule so long as you uphold your commitments to your family, team, and clients.
  • Competitive salary, insurance, and many perks.