Digital Marketing Manager (Anywhere in India)
- Anywhere in India, Remote, India
- Employees can work remotely
QED42 is an end-to-end technology solutions provider, focused on delivering ambitious digital experiences to customers around the globe. We reinvent businesses to deliver better data-driven web, mobile, and social experiences.
Our marquee customers include - Nestle, Novartis, Warner Music Group, Sony, Stanford Graduation School of Business, ILAO, SABMiller, FILA, PwC, and more.
Integrity, Empathy, Consistency & Predictability, Customer Success, Learning & Knowledge Sharing, Nimbleness
QED42 is looking for a B2B experienced Digital Marketing Manager who can plan, execute, optimize and measure online marketing campaigns across all digital channels. Strong understanding of marketing funnels and to create campaigns targeting different personas is a must. This is a hands-on role, and you will be expected to have thorough working knowledge of tools such as Google Analytics, SEMRush, BuzzSumo, Google Search Console, Hubspot, Google Tag Manager.
An ideal candidate should have experience working with a B2B technology/services organization.
Plan and execute all SEO, SEM, Email Marketing, Social Media, Display Advertising Campaigns
To be able to liaise with different technology/practices within QED42 and work in conjunction to create marketing collaterals such as white papers, e-books, podcasts, videos, infographics, articles etc.
Identify trends and insights to plan campaigns
Work hands on with SEO optimization of the website
Plan and execute content marketing strategies, guest blogger outreach program along with PR campaigns
Work hands-on with internal teams to create landing pages for different marketing campaigns
Measuring, budgeting and reporting all efforts with digital marketing on a weekly basis
Brainstorm new and creative growth strategies
3-7 Years of Relevant Work Experience
Proven working experience working with a B2B technology/services organization
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
Excellent copywriting skills for all relevant platforms
Experience in identifying target audiences and devising campaigns
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of web analytics tools (e.g., Google Analytics, SEMRush, BuzzSumo, Google Search Console, Hubspot, Google Tag Manager)
Experience in setting up and optimizing Google Adwords campaigns
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Good time-management skills
Excellent interpersonal and communication skills