Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

As Senior Brand Strategist, you’ll develop brand and campaign strategies for 2-3 brands in the Digitas portfolio. On some days, you could be taking the lead and authoring Creative Briefs by collaborating with fellow strategists, creative, media, data and analytics, account, and project management teams. On other days, you could be leading or contributing to audience interviews, listening in on focus groups, or discovery workshops for your clients. This role is for perfect for someone who is deeply immersed in culture, is hypervigilant about shifts in consumer behavior, and is able to get smart fast about the brands, businesses, and categories of our clients.

Day-to-day, your role includes:

• Writing and contribute to writing strategic deliverables such as creative briefs, landscape analyses, category audits, and other miscellaneous POVs.
• Identifying and defining key brand, consumer, competitive and communication challenges and how the work can address them in innovative ways.
• Inspiring, collaborating and providing constructive feedback to creative and media teams to address brand and business challenges in new and exciting ways.
• Collaborating with our DNA (Data & Analysis) team to spot strategic opportunities, fuel creativity, and measure/track the impact before making optimization recommendations.
• Confidently conducting secondary research using third-party resources (such as Mintel, Kantar, MRI, GWI, Google Insights, etc.) and supporting primary research activities (such as surveys, in-depth interviews, focus group discussions, creative tests, etc.)

We’re looking for strong, impactful work experience, which typically includes:

• A four-year college education and 3-4 years of experience in an advertising agency, preferably working in brand and creative strategy, account planning or related discipline.
• High degree of proficiency in deck making using MS Office Suite, Google Suite, or Keynote.
• Strong verbal and written communication skills (including analysis, interpretation, reasoning and delivery).
• Proficient in qualitative research methods (such as designing questionaries, writing discussion guides, etc.) and working foundation in quantitative research methods (such as reading index reports, creative test results, etc.)

Got what it takes? We’d love to hear from you.