Planning Director
- Full-time
Company Description
Spark Foundry make up part of a thriving global media network and are part of the Publicis Groupe, one of the world’s leading communications groups. We are globally connected with over 8,000 employees in 110 offices across 70 countries.
Who We Are in the UK?
Spark Foundry, the Acceleration Agency.
We help brands to identify, learn and respond to opportunities faster than the competition.
Every client has an area of their business they need to accelerate, from short-term goals to long-term transformation.
We’ve proven our approach during the most difficult year on record. Now we’re using it to provide a launchpad for their future.
Come be an accelerator with us.
How we accelerate
- Planning: an approach that works in practice rather than theory, arming planners with the ability to create cutting edge campaigns
- Intelligence: a suite of tools that give definitive answers to big questions, and uncovers actionable insights about real people
- Trading: a model built on flexibility and trusted relationships, underpinned with bold guarantees
- Relationships: a culture of asking challenging questions to better understand the brief – we are not a ‘yes’ agency
- People: a strong history of recruiting talent from diverse backgrounds and accelerating their careers
Our Commitment
We are diverse though our experience, people and the clients we look after - and we celebrate that diversity. Our people hold us accountable to our beliefs and via regular surveys and our grass roots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency.
As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion.
Job Description
The Role
As Planning Director, you will be an integral part of the Publicis Media Luxe team, focused 100% on the prestigious LVMH account. This role requires a high level of strategic thinking and media planning expertise to ensure LVMH’s brands continue to thrive within the luxury sector. You will lead a team of media planners, developing innovative, best-in-class strategies for some of the world’s most iconic luxury brands. Reporting to the Business Director, you will play a pivotal role in delivering campaigns that elevate LVMH's brand presence and drive business growth.
The Client
You will be working with LVMH, a global leader in luxury with brands such as Louis Vuitton, Christian Dior, Bulgari, Tiffany & Co., and Sephora. Known for their excellence, creativity, and innovation, LVMH represents the pinnacle of luxury across fashion, leather goods, perfumes, and cosmetics. The partnership between Spark Foundry and LVMH is a bespoke relationship, designed to deliver tailored media strategies across 40 brands in the UK. This is an exciting opportunity to collaborate with some of the most exclusive and high-profile maisons within the LVMH portfolio.
Responsibilities
- Strategy & Planning: Develop and implement cross-media media planning strategies for LVMH’s maisons, ensuring each campaign aligns with the luxury positioning and objectives of the brand.
- Team Leadership: Manage a team comprising an Account Manager and Account Executive, guiding them to deliver outstanding work while fostering growth and development.
- Client Management: Serve as the day-to-day contact for senior clients, maintaining exceptional service and ensuring all projects meet the highest standards of execution.
- Campaign Execution: Lead the development of planning and strategic guidelines for campaigns, coordinating with the investment team to build strong publisher relationships.
- Cross-Agency Collaboration: Work with internal teams across creative, strategy, and investment to ensure seamless execution of media strategies that are both innovative and effective.
- New Solutions: Continuously identify and implement new solutions, driving innovation in media planning to better serve LVMH’s evolving needs.
- Reporting & Insights: Provide regular reports and insights on campaign performance, ensuring transparency and showcasing the impact of media strategies.
Qualifications
- Experience: Strong experience in media planning, ideally with experience in luxury or premium brands.
- Luxury Market Insight: Strong understanding of luxury consumers and how they engage with brands across different media channels.
- Leadership: Proven ability to manage and inspire teams to achieve outstanding results.
- Client-Focused: Exceptional client management skills with the ability to build long-lasting relationships at a senior level.
- Cross-Media Expertise: Comprehensive knowledge of cross-media planning, including digital, print, and experiential activations, especially within the luxury sector.
- Communication: Highly articulate and confident in presenting strategies and recommendations to clients.
- Attention to Detail: A keen eye for detail, ensuring all work meets the high standards expected from LVMH.
- Collaboration: Enjoy working in a fast-paced, collaborative environment with a strong focus on delivering exceptional results.
Additional Information
Spark Foundry has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of our benefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
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