ATL Media Planner
- Full-time
Company Description
Who we are
With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that understanding people is at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire individuals and move businesses forward.
Job Description
The ATL Media Planner is expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business.
This role demands confidence, presence and the skills to make a meaningful impact. Never just taking and executing orders - Starcom Planners are expected to direct, inspire and add value at every turn.
A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.
In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.
Some working outside the standard working hours may be necessary.
Daily Activities:
- Produce TV, radio and print plans
- Liaise with the outdoor planner for OOH plans
- Produce reach curves and optimization analyses for strategic input
- Provide guidance and analysis on the best performing titles, channels, programs and stations for optimal delivery.
- Obtaining Media Schedule approvals from clients
- Chase outstanding creative
- Compile and deliver Proof of Life documents.
- Attend internal and external client status meetings
- Managing the CE’s and PO process and ensuring this accurately tracked and monitored with the buyers.
- Produce and deliver Post Campaign Reports
- Respond to Global Report Requirements
- Maintain a good relationship and understanding of media owner platforms
Qualifications
Qualifications:
- Telmar Advanced
- Excel Intermediate
- Power Point Intermediate
Experience:
- At least 5 years of ATL media planning
Hard Skills:
- Able to effectively project manage
- Numerically strong and analytically able
- Strong communicator with effective interpersonal relationships across team and clients
- Advanced IT skills including Microsoft Word, best-in-class Power Point, Excel, Outlook and web-based applications.
- The ability to synthesize and reduce different inputs to create a well-considered and accurate representative view.
- English fluency and language skills for effective business writing
- Strong presentation skills
- Solid data interpretation and analytics skills
- Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client
- Be able to select appropriate frameworks, tools and approaches to use in solving client problems
- Develop strategies that interpret cultural and social trends as well as data relevant to client business
Soft Skills
- Is open to constructive feedback and challenges accordingly.
- Is effective at building relationships and working as a team
- Shows leadership and decision-making ability
- Manages change well – adapts and remains flexible to business priorities
- Ability to collaborate without ego as well as work effectively independently
- Is willing to transfer skills and share knowledge openly
- Ability to self-start and self-manage
Additional Information
Publicis Groupe, the second largest communications group in the world, employing over 100 000 talented minds, across 100 countries. Publicis Groupe has made a name for itself by putting its people first. We, at Publicis Groupe Africa, are no different. With over 60 agencies across 36 countries on the continent, there’s no better place to grow a rewarding career in media, communications, marketing or advertising in Africa.
Publicis Groupe Africa is proud to be an equal opportunity employer and prohibits any forms of discrimination or harassment. We celebrate diversity and are committed to creating an inclusive environment for all our employees in line with our Employment Equity Plan. All appointments will be based on qualifications, experience and best fit, but preference will be given to all candidates from designated groups. Please note that only shortlisted candidates will be contacted. Should you not hear from us within two weeks after submitting your application, please consider your application as unsuccessful. For more information and other vacancies, visit PublicisGroupeAfrica.com.