Manager - Performance Marketing ( Search)
- Full-time
Company Description
Publicis Groupe, founded in 1926, is the world’s third largest communications group. Known for its world-renowned creativity, best in class technology, digital and consulting expertise, Publicis Groupe is the only one in the industry able to best accompany its clients in their digital business transformation journey- anywhere in the world. Organized across four Solution hubs, Publicis Communications, Publicis Media, Publicis Health and Publicis. Sapient, outside of our top 20 markets, the Groupe delivers innovative ideas and solutions that combine the power of creativity and technology.
Job Description
Technical & Product
- Building, planning, and monitoring the overall social marketing strategy for a portfolio of clients
- Ensure that KPIs are met across the entire portfolio of clients
- Ensure that best practices are implemented, and overall performance is above benchmarks
Business Acumen & Operational Efficiency
- Participate in brainstorming and status calls with agency stakeholders
- Oversee team operations and monitor team performance
- Manage your team’s daily tasks, allocate resources, and track individual efforts
- Motivate the marketing team to achieve account & personal goals
- Establish, maintain, and optimize scalable processes that ensure best practices in campaign management across all practices
- Ensure that new hires are adequately trained and on-boarded promptly based on business unit requirements
- Manage the off-boarding of talent to ensure that operations aren’t interrupted in any way
- Actively seek to resolve any concerns while adhering to the company policy and standards of behavior
- Develop the staff through performance management and consistent feedback. Identify staff development opportunities to help them reach their professional goals
- Weekly alignment with market leads on overall progress and concerns with the extended team
- Weekly alignment with direct team on overall progress and concerns
- Serve as a contact point responsible for building and managing relationships with PM agencies
- Work closely with other performance leads, to share learnings and to drive best practice at speed
- Work closely with PM Agencies on improving processes & workflows
- Provide accurate FTE utilization and account time allocation reports to business units for tracking
Innovative & Analytical Mindset
- Stay up-to-date with the latest technology and best practices
- Advise on new tests and new features
- Share experiences, learnings, case studies & POVs
- Monitor competition and provide suggestions for improvement
People & Leadership
- Seeks others' feedback to develop self-awareness, strengths and address development area.
- Is able to proactively raise issues to improve effective team working and collaboration.
- Is able to communicate confidently in a clear, concise and articulate manner.
- Collaborates with stakeholders and embraces an inclusive based environment.
- Is able to make valuable contributions to discussions and brainstorming sessions, providing insight and point of view.
- Able to build relationships quickly with others and engages personally with peers and clients.
- Treats others with respect, listens to other perspectives, especially when they are different from own.
- Able to tackle problems in a timely manner and develop contingency plans that focus on problem resolution.
- Drives a culture of trust with Peers, clients and all other stakeholders.
Self
- Is able to take ownership for actions and deals with consequences in a mature manner.
- Able to adjust performance based on experiences and feedback and showcases agility and flexibility.
- Displays openness to the ideas of others and leverages them when beneficial for the business.
- Showcases curiosity and open mindset towards new ways of doing things.
- Is able to set high impact objectives and goes above and beyond to exceed performance.
- Demonstrates the Growth Mindset and is able to take ownership of personal development and growth.
- Capable of constructively challenging the status-quo and takes risks to challenge internal and external perspectives.
- Approaches situations and individuals with honesty, integrity and humbleness.
- Displays resilience and maintains drives and a positive outlook when faced with challenges.
Qualifications
- 4 years of experience in Paid Search
- 2 years of experience in developing and implementing Paid Search marketing strategies
- Well-versed in all digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- BSc degree in Marketing, Digital Technologies, Business Management, Business Administration, or relevant field