A hands-on future leader across all facets of the brand agency’s business with the ability to converse confidently and lead on all clients servicing needs, be it technology, data, content, trading, planning, strategy or creative. Future leaders that will be solidifying and delivering the vision for the agency built from a culture of high performance, innovation…. leading to a unique differentiated marketplace proposition. 

Focus on solving problems and growing clients’ businesses keeping true to a sound and profitable commercial model.

A strategic trailblazer who boldly takes risks and makes difficult decisions that propel the agency into the future. Transforms capabilities, inspiring and engaging talent along the journey, while setting the vision and strategic direction of the client’s business through consultative partnership. As a growth mindset leader, the Business Lead is an advocate of high-performance culture and uplifts team performance by empowering and coaching, while creating a distinctive culture of accountability and inclusivity that ignites engagement and enables high performance and collaboration. 

The Business Lead is a driver of agnostic collaboration/interdependency, growth mindset, adaptive gene, resilience, savviness in Data/Technology, very agile, consultative selling (upselling/cross selling), commercial acumen, comfortable in change, simplifying the complex, Influential and impactful

Technical & Product

• Manage, maintain and develop the client relationship including servicing the business end-to-end.

• Oversee the overall performance, profitability, growth, and reputation of the agency.

• Responsible of all outcomes, quality control and the health of the relationship with the client across all disciplines, practices, facets of the business internal and external.

• Generate year-on-year revenue growth supported by visionary business plans set in collaboration with the CEO of the brand.

• Set the yearly strategic roadmap with the client on business transformation by becoming the trusted consultant and authority on the client’s Consumer Journey and the advisor on how to optimize marketing spend.

Business Acumen & Operational Efficiency

• Responsible towards the flawless delivery of all client’s campaigns and all deliverables released to clients and to the market.

• Consult with internal stakeholders and vertical/ discipline leads to build the best solutions for each individual campaign.

• Responsible towards meeting business KPIs for both client and brand.

• Knowledge of in-depth channel planning and management to ensure that no matter what channels mix is used, the business lead can have a constructive strategic input.

• Always on top of all campaigns’ planning ensuring a smooth planning process, solid and robust insights, and successful and effective creative delivery.

• Keep accurate records of campaign and campaign performance and develop case studies to share as best practice when applicable.

Innovative & Analytical Mindset

• A self-starter & entrepreneurial spirit: partners with the CEO and other leadership roles and proactively looks for solutions.

• Passion for innovation and creative thinking, relentlessly driving to deliver tangible business results.

• Committed to high standard in a pragmatic manner (not idealistic/ theoretical).

• Ability to challenge conventional thinking in a constructive way.

• Develop and drive the skills matrix required to service the account(s) end to end and ensure these skills are acquired by the team in collaboration with the talent team.

• Drive and support the transformation, upskilling and reskilling of talent consequent to the business needs and encourage cross collaboration and connecting experiences and accessibility to Groupe brands and resources.

• Ensure all Groupe led and assigned trainings throughout the year are attended by members of the client team for upskilling and enhancing the knowledge of the team.

People & Leadership

-Capable of developing and sharing a strategic vision that others can aspire and commit to, having the confidence to adjust and adapt in the dynamic world.

-Able to use storytelling to connect with internal and external stakeholders in a compelling manner to influence and inspire.

-Able to handle complex issues and make decisions even when missing information.

• At least 15 years of experience in communication and advertising and managing clients.

• 12 years’ + experience in managing and coaching successful teams.

• A strong record of accomplishment of meeting or beating revenue goals and set KPIs.

• A strong network of senior level industry professional and experts.

• Demonstrated success at building industry leading intellectual capital, processes, and ideas.

• 5 Years of demonstrated hands on experience in performing strategic planning and leadership.

• Thorough understanding of all aspects of selling, designing, performing, and delivering large complex projects.

• Strong leadership abilities and the ability to teach and mentor direct reports.

• Project management skills with ability to co-ordinate multiple projects of different scales simultaneously.

• Self-starter and self-motivated with ability to work independently.

• Ability to communicate across all levels of clients (from executive to C-level) and all levels of the agency/client. 

• Deep level of understanding of relevant industry verticals including communications, media, production, PR, technology, data, digital, e-commerce, CRM, etc.

• Deep level of understanding of the functioning of the diversified services units and know when to tap on them.

• Strong organizational skills and attention to detail.

• Exceptional problem-solving skills and constant positivity upholder.

• Proven ability to build close client and inter-agency relationships.

• Strategic thinker – able to challenge the client’s brief to provide the right solution.