Retail Media (Amazon) Director

  • Full-time

Company Description

We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.

Zenith Global are the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.

We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Reckitt, TikTok, Edrington, Coty, Electrolux and Nestlé.

Our Commitment
At Zenith Global, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.

We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.

Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.

Job Description

About the job....

Are you a Senior Manager ready for the step up to Director? Passionate about the retail industry & technology? Knowledgeable in attribution, conversion rate optimization, “retail readiness” and consumer behaviour?

In this role, as a Retail Media Director, you will lead the team in performance and strategic implementation across marketplaces, retail media campaigns, with a particular emphasis on Amazon. The scope of work is international and covers all the markets (US & EMEA). 

The primary focus of the role is to ensure the delivery of day-to-day Amazon Advertising activity, working towards set performance targets and ensuring activation team campaign implementation is in line with agency best practice, driving ecommerce success for your client.

This role requires a candidate that can clearly identify and communicate key insights, retail industry opportunities, and collaborate with other channel teams across the agency. It’s a mix of strategy (70%) and hands on activation work (30%)

This role requires outstanding performance and optimisation skills, strong client management skills, team management experience, and the ability to be a mentor on all things global retail media for all direct reports and peers across the agency. 

You will be reporting directly to the Global Commerce Lead. This role would suit if you have a keen desire to take ownership, build relationships internally and externally whilst being part of a team that is growing in a key investment area of our business.

Key responsibilities....

  • Improve communication flows and lead calls with local client.
  • Ensure quality assurance processes are adhered to
  • Deliver client account growth strategies and innovation roadmap
  • Analyse wider industry and market trends and how these apply and affect client’s account performance
  • Ensure client and agency targets are achieved and effectively growing Retail Media revenue
  • Ensure smooth billing processes are in place and manage finance reconciliations
  • Provide reporting and analysis to client team with insights and improvement plans where necessary



What you need to succeed in the role....

  • Solid Amazon advertising experience
  • Outstanding communication & presentation skills
  • Experience in managing a direct report
  • Confidence and experience of working on large accounts, ideally in an agency environment
  • Be strategic and commercially minded in planning goals for your teams as well as being able to shape and develop an innovation roadmap
  • Advanced knowledge of Excel & PowerPoint

Bonus points for.....

  • Amazon Advertising Foundations and Sponsored Ads Foundations certification
  • Experience with Amazon Vendor Central and Amazon Brand Analytics
  • Experience managing Amazon DSP accounts and AMC set up
  • Good understanding of “retail readiness”, inventory management, buy-box, content, and review

Additional Information

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.


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