Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting, and customer experience with agile engineering and problem-solving creativity. United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting, and customer obsession to accelerate our clients’ businesses through designing the products and services their customers truly value.

Come join a team leading the AI transformation of a 100,000-person company!

As Director, Content Design (Taxonomy), you provide leadership to the Content Design practice by understanding, applying and disseminating content best practices as part of a larger, cross-functional team. Our directors provide insight and guidance on any of our skill areas (Content Strategy, Content Operations, Content Engineering, and Copywriting), with a specialization in one or more of them. For this role, you are highly proficient in Taxonomy strategy, creation, and management, and initially you will be working on a program to AI-ify a large, complex creative, media, and technology company.

For this role, you are highly proficient in Content Engineering with a specialization in taxonomy strategy, including category and metadata design and management, tag application strategy, and governance.

Initially, you will be working on a program to AI-ify a large, complex, creative, media, and technology company. More generally, you help to define and lead the overall content efforts for your clients’ cross-channel content initiatives. You collaborate with creative and technical teams as well as subject matter experts across product lines, brands, and regions to understand and help support strategic business objectives and customer requirements by:

Responsibilities:

• Providing senior strategic guidance and support to clients by building relationships, providing value, and becoming a trusted partner
• Leading the team in breaking down client needs, identifying content problems, and identifying and designing solutions
• Estimating, planning, and proposing new business; general support of business development
• Building and leading partnerships across disciplines to ensure content design is positioned properly within and across work tracks
• Leading content evaluation activities (taxonomy); providing strategic content recommendations (categories/metadata) to help the business and its customers achieve their goals
• Creating and/or reviewing asset structure and nomenclature for the most intuitive presentation of content, usually partnering with UX
• Leading the creation of tagging strategies including application and business logic
• Ensuring content is structured properly for relevant backend systems including CMS, DAM, eCommerce, and/or PIM
• Contributing to technical system evaluations (such as CMS, DAM, and/or PIM) from a content perspective in terms of requirements
• Advocating for inclusive content design and accessibility
• Overseeing content migration and creating or reviewing associated documentation
• Contributing to definition and management of content governance and workflow as well as localization strategies
• Responsible for management of personalization strategies for the site
• Providing direction and feedback for other content designers on a project
• Optimizing ways of working within a project team, including adopting agile methodologies
• People Managing 2-4 mid-level content designers

Experience Guidelines:

• 10+ years’ experience in the field of digital content design with specialization in taxonomy
• Experience leading cross-functional teams
• Experience managing people
• Excelling at storytelling, communication, presenting, and facilitating discussions with executive level stakeholders
• Management consulting experience required
• Library Science degree/coursework a plus

Benefits of Working Here:

• Health and Wellness Benefits like Leaves, Insurance, Employee Assistance
• Statutory benefits
• Lifestyle and Financial Planning Benefits
• Learning, Upskilling & Growth Opportunities
• Flexi Work Policy

Pay Range: $165,000 - $200,000 

The range shown represents a grouping of relevant ranges currently in use at Publicis Sapient. Actual  range for this position may differ, depending on location and specific skillset required for the work itself.

As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at [email protected] or you may call us at +1-617-621-0200.