Vice President, Partner Direct

  • Full-time

Company Description

At Publicis LifeSpeed, it is both our model and culture to establish fully integrated cross-discipline teams that put our clients wholly at the center and enable us to provide best-in-class services in a fluid and modular way. Publicis LifeSpeed uses living data to create brand movements at the speed of people’s lives. We move faster, create movements, and deploy real time data that connects world class creative to content and media in service of growth and ROI.

As part of Publicis Media, our leadership is defined by experience, commitment, and continuity across our vast network. Helming our agencies and teams are some of the most seasoned experts in the industry, committed to doing the best for our people and our clients every day, and bound together by our inclusive and humane culture. No matter whether we’re recruiting new talent or devising new media campaigns for our clients, we put the humanity and identity of real people at the forefront of everything we do. And our peerless history of continuous learning and innovation means we never stand pat.

Publicis Media is the #1 media network in North America, made of a family of world-class media agencies, solutions, and talent. Together, we comprise more than 23,000 people in more than 60 countries, united to serve the world’s best-known and most successful brands.

Job Description

Exercises broad-based organizational leadership by being a cross-functional leader. Provides direction, management, and leadership to PD team. Serves as a conduit between PHM senior management and clients/company personnel. The VP is focused on building overall people and organizational capabilities to ensure the company achieves its business strategy. Part of core account team. The goal for this role is to drive strategic & operational excellence within the PD marketplace. 

Key Responsibilities 

Knowledge 

  • Channel and audience agnostic by virtue of having expertise in several areas & being deeply knowledgeable about breadth of marketing options (behind media) 
  • Expert understanding of the overall media marketplace and partner landscape  
  • Expert understanding of agency planning processes & Publicis Groupe partnership solutions   
  • Expert understanding of client’s business and goals  
  • Strong understanding of how client business objectives translate into media investment and management strategies  
  • Expert understanding of partnership opportunities, deals and terms  
  • Expert understanding of agency planning tools  
     

Day-to-Day 

  • Ensures integrity of tactical PD media recommendations  
  • Provides guidance to clients and teams on marketplace landscapes and direct partnership opportunities  
  • Drives team connectivity & collaboration - recurring all-hands meetings, peer groups, etc. 
  • Develops PD marketplace goals & monitors progress against PD & Agency goals across team 
  • Maintains & updates knowledge library - planning guidance, pacing tools, campaign optimization toolkits, case study repository, ongoing learning series & training calendar  
  • Proactively searches out (and shares) best practices from around the network to strengthen the team’s delivery. Consistently strives to improve approach, methods and media capability deliverables 
  • Identifies new media opportunities and potential partnership deals (i.e., SPA's, PHM product mashup's/MAKRS)  
  • Develops new business opportunities with existing clients and assists with developing new client relationships 
  • Serves as an external industry leader/ability to predict industry trends 
  • Oversight of program budgets, including staffing and resource requirements. Influences management of department resources.  
  • Responsible for major negotiations at the higher dollar values or accountable performance agreements. 

Internal & External Relationships 

  • Collaborates internally with leadership across capabilities and teams  
  • Cultivates strong relationships with key internal teams (i.e., Partnerships, APEX, PMX) & external media partners 
  • Responsible for developing talent, delegating appropriately, and ensuring teams are working smoothly  
  • Responsible for managing and prioritizing team assignments  
  • Provides clear, regular communication regarding client and project goals, prioritization, and measures of success to all key stakeholders  
  • Fosters a positive work environment    
  • Provides expertise and shares knowledge with junior team members   
  • Delivers constructive, actionable feedback to team  
  • Continues to develop working relationships with client contacts as necessary  
  • Contributes to new business efforts as needed 

Qualifications

  • 10+ years of experience 
  • 6+ years management experience preferred 
  • Pharma Experience Required 
  • Expertise in all channels, audiences, and campaign types (Digital - Endemic/Lifestyle, Video, Audio - Terrestrial & Streaming, Print, OOH, HCP, Payer/Managed Markets)  
  • Entrepreneurial approach to working 
  • Natural leadership ability and skills 
  • Proven ability to build and maintain strong client relationships 
  • Direct, clear and effective communications style 
  • Strong sense of urgency with sensitivity to time pressures and multiple deadlines 
  • Ability to manage multiple projects at one time 
  • Leadership experience in managing and developing a team from the ground up 
  • Exceptional critical thinking and problem-solving abilities; can think unconventionally in proposing potential 

Additional Information

Compensation Range:  $121,000 - $191,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

All your information will be kept confidential according to EEO guidelines.

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