Account Director, Influencer

  • Full-time

Company Description

Since day one, we’ve focused on creating innovative tech that meets client needs. Founded in Santa Barbara, California in 1998, CJ (formerly Commission Junction), continues to lead the industry as the largest, most trusted name in global performance marketing, specializing in affiliate marketing technology and services.

We are the platform of choice for driving profitable growth for over 3,800 global brands around the world across all verticals including retail, travel, finance, and network & home services. Our technology powers a partnership ecosystem where over 167K publishers and brands engage billions of consumers worldwide.

As part of Publicis Groupe, aligned with Publicis Media, we leverage unparalleled data, technology, and strategic expertise to bring a truly customer-centric approach to performance marketing. Our people dare to think big and drive even bigger results.

Job Description

The Account Director, Influencer role will be responsible for owning a portfolio of clients, and managing a team of influencer and content creator experts. The Account Director needs to ensure successful management, delivery and execution of CJ Influencer campaigns for clients and proactively identifying strategic solutions to support influencer and content marketing growth across CJ and Publicis Groupe. With a focus on efficiencies and investment growth, this role must be knowledgeable in affiliate and the Influencer Marketing industry. The Account Director will be responsible for the success of the Influencer Marketing Team regarding their collective clients, mutual goals, renewals and solution development.

Responsibilities include:

  • Work in partnership with Business Development to develop pitches and elevate CJI’s positioning in the marketplace.
  • Ensure alignment between client expectations and team deliverables
  • Resourcing and pricing profitability at a team level and balancing workload by assigning campaigns to team pods
  • Ultimately responsible and accountable for client/campaign satisfaction and driving renewal business
  • Proactively identify operational efficiencies
  • Responsible for advising on product solution roadmap, identifying needs and stakeholders
  • Be the Subject Matter Expert internally to educate advertisers, publishers and agency partners on the vertical and business benefits to partnering with CJ
  • Stay abreast of industry trends
  • Elevate CJ’s positioning within the influencer space through thought leadership.
  • Use industry events, conferences, podcasts and client events to advocate/educate on CJ’s capabilities
  • Lead partnerships with Client Dev/Groupe Agencies to source needs and opportunities
  • Utilize past performance, data insights and industry trends to guide the CJI team on the development and execution of Influencer campaigns contracted by CJ advertisers.
  • Directly manage the Influencer team. Lead, train, educate and mentor Influencer Managers on best practices, team goals, publisher client needs and CJ innovations and how it will benefit their own portfolio of clients.
  • Empower, Enable and Engage with the team on an ongoing basis, nurturing them through their respective career paths. Define SMART goals to support their performance management and career development. Facilitate building their exposure and expertise.

Qualifications

Experience

  • 5+ years of Digital Marketing experience (preferably Affiliate Marketing)
  • 1-4 years in an Influencer Marketing related role
  • 1-2 years' experience managing 1 or more direct reports
  • Strong verbal and written communication abilities
  • Effective decision-making skills
  • Excellent organizational and communications skills with a strong attention to detail
  • Ability to work across departments and divisions by building consensus and delivering upon stated objectives
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