Paid Search Associate Director

  • Full-time

Company Description

We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.


Zenith Global are the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.

 
We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Reckitt, TikTok, Edrington, Coty, Electrolux and Nestlé.
 

Job Description

  • Primary strategic POC across two Global Clients
  • Lead 10-strong team to deliver on and iterate quarterly testing sprints
  • Ensure quality assurance processes are adhered to by international and UK based search teams
  • Ensure the team and accounts are aligned with and executing against revenue and lead generation objectives
  • Analyse wider industry and market trends and how these apply and affect clients’ account performance
  • Liaise with Digital Director and Ad-Ops team to ensure consistent measurement and tracking in place across all search accounts
  • Nurture key partnerships with Google, Microsoft and SA360
  • Help facilitate a strong team ethos and exhibit focused and positive team leadership
  • Identify areas of development for line reports and create career development plans
  • Generate case studies and award entries
  • Contribute thought leadership to the wider business
  • Support new business opportunities for the agency

Qualifications

  • We are looking for an established Associate Director to lead the strategy, client relationship and day to day activation of the Paid Search campaigns.
  • The ideal candidate will have a passion for search, care about delivering results and strive to understand key blockers affecting performance.
  • This search account is one of the largest in the global roster, and the ideal candidate will have a passion for making automation drive performance at scale through the use (not an exclusive list) of scripts, bid management platform or PPC audit tools.
  • We are looking for a proactive self-starter that can motivate, inspire and lead a high performance team to continued success.

Additional Information

At Zenith Global, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.


We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen!, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.


Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.

 

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