Analytics Associate Director

  • Full-time

Company Description

Spark Foundry make up part of a thriving global media network and are part of the Publicis Groupe, one of the world’s leading communications groups. We are globally connected with over 8,000 employees in 110 offices across 70 countries.

Who We Are in the UK? 

Spark Foundry, the Acceleration Agency.

We help brands to identify, learn and respond to opportunities faster than the competition.

Every client has an area of their business they need to accelerate, from short-term goals to long-term transformation.

We’ve proven our approach during the most difficult year on record. Now we’re using it to provide a launchpad for their future.

Come be an accelerator with us.

How we accelerate

  • Planning: an approach that works in practice rather than theory, arming planners with the ability to create cutting edge campaigns
  • Intelligence: a suite of tools that give definitive answers to big questions, and uncovers actionable insights about real people
  • Trading: a model built on flexibility and trusted relationships, underpinned with bold guarantees
  • Relationships: a culture of asking challenging questions to better understand the brief – we are not a ‘yes’ agency
  • People: a strong history of recruiting talent from diverse backgrounds and accelerating their careers

Job Description

We are looking for Analytics Associate Director who possesses a deep passion for data and analytics, a strategic mindset, and the ability to apply global best practices, to work on one of the biggest tech brands in the world!

You’ll be joining an established and growing team as we expand our remit across existing clients and prospective new business.

Responsibilities

•Utilize statistical modelling, predictive analytics, and machine learning for precision.

•Conduct in-depth post-campaign analyses, extracting actionable insights to drive future strategy.

•Collaborate cross-functionally to translate data findings into strategic client recommendations.

•Work with third parties to develop brand lift studies, measuring campaign impact on brand lift across all stages of the marketing funnel

•Serve as the primary client contact, providing expert guidance on analytics strategy and performance.

•Conduct regular client meetings to present insights and discuss optimization opportunities.

•Lead a team of analytics professionals, providing guidance and fostering continuous learning.

•Collaborate closely with media planning teams to integrate analytics into the campaign strategy.

Qualifications

To be successful in this role you will need:

•Strong proficiency in statistical analysis, data visualisation, and analytics tools.

•Proven experience in client-facing roles, with excellent communication and presentation skills

•Demonstrated ability to collaborate with internal and external stakeholders

•Languages: Python, SQL, R (experience in at least one of these)

Additional Information

We are diverse though our experience, people and the clients we look after - and we celebrate that diversity. Our people hold us accountable to our beliefs and via regular surveys and our grass roots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency.

As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion. We are committed to providing reasonable adjustments for employees with disabilities and for candidates in our application process. If you need assistance or adjustment due to a disability, please contact us.

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

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