Manager, TAAG

  • Full-time

Company Description

About Spark Foundry: 
 
Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them. 

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers. 

With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.  

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines. 

Job Description

Overview: 
Responsible for overseeing the flawless execution of the campaign operational process. Be a leader on the front lines of the digital advertising industry where technology is ever-changing.  

 
Role Objectives: 

  • Oversee TAAG Associate/Sr. Associate across offices, as needed, and support the media and creative teams to activate digital campaigns (display, video, social, mobile, and programmatic)  

  • Co-lead strategic conversations with client and investment teams around technology integrations that can improve efficiency, range or quality of data, or support new media  

  • Support Associate/Sr. Associate in the basic aspects of the trafficking process, including connecting placements to creatives, setting up consistent configurations, and collecting clean data.   

  • Lead conversations with the media team on ways to work faster and smarter. Collaborate with fellow TAAG Managers on process to prevent errors, to ensure consistency, to create an efficient and lock-tight QA checklist  

  • Collaborate with vendors on behalf of creative agencies when troubleshooting is required  

  • Become a Subject Matter Expert on any number of technologies; keep yourself and the team up to date on the ever-evolving media landscape through regular research and participating in writing POVs  

  • Share best practices across TAAG to improve our output and standardize our work  

  • Manage verification process and ongoing optimization for campaigns on a regular basis based on client needs  

  • Manage campaign activation process and ensure deadlines are met across Investment teams, creative agencies, and clients to ensure on time launch 

Qualifications

  • A minimum of 3-5 years of experience in digital media (agency or publisher side)  

  • BA/BS education preferred or commensurate experience  

  • Ability to lead training and development  

  • Experience leading and managing technology projects from ideation through completion   

  • Experience planning and executing technology implementations  

  • Ability to navigate and explain complex technical problems related to data and web technologies   

  • Strong critical thinking and problem-solving skills  

  • Solid written and verbal communication skill with ability to communicate/translate complex concepts to non-technical audience   

  • Ability to effectively coach and develop junior colleagues  

  • In depth, experience in various marketing technology solutions, including ad servers, rich media providers, tag management solutions, data management platforms, ad verification, etc.  

  • Results oriented with strong independent and team project management and time management skills  

  • Experienced proficiency with Microsoft office suite, especially with Excel and PowerPoint  

Additional Information

All your information will be kept confidential according to EEO guidelines.

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