Associate Director, Paid Social

  • Full-time

Company Description

Thank you for considering joining Spark Foundry for the next step in your career. Our exceptional people (Sparklers) are what make us special, set us apart from the pack, and lead our agency and our clients into the future. Voices like yours are essential to our ability to connect with and remain relevant with increasingly diverse audiences. The perspective you bring helps ensure our solutions are fresh, and modern and help our clients grow.

At Spark Foundry, our purpose is clear: we bring HEAT to brands. HEAT stands for Higher Engagement, Affinity & Transactions. In other words, we get consumers to pay more attention, care more deeply about the brand, and buy more of its products and services.

Our Sparklers “bring their heat” - their unique superpowers and individual backgrounds – with them to work every day, and that heat is what has driven the continued growth of our culture and our brand.

Spark Foundry is not just a media agency. To our clients, we are true partners. This is not only a huge benefit to the brands we work with, but to our people as they expand their skills and expertise. We offer clients the best of both worlds: a startup spirit and a powerhouse soul. Our spirit embraces our ability to deliver high-touch service, boutique insights, bold creativity, and ever-evolving product and process, just like a startup. And our powerhouse soul comes to life through our unique marketplace access, best-in-class partnerships, and unparalleled buying clout to deliver our clients' increased value.

We believe a fulfilling and rewarding personal life inspires fresh thinking and the ability to create great work.

Job Description

Overview: 
The Associate Director requires the ability to apply social knowledge and expertise to actionable insights and recommendations. The Associate Director will partner with the Social Manager in driving strategic social expertise within the team, helping to develop innovative strategies to meet and exceed client business objectives, and leading tactical execution and optimization of social programs. They will be responsible for optimizing, implementing, and analyzing paid social activities. 
 

Role Objectives: 

  • Develop and implement paid social campaign strategies (including budget management) for assigned clients for branded and direct response campaigns 

  • Leverage social best-practices across all social tactics 

  • Ensure all campaign billings are up to date and finance queries are followed up in a timely manner 

  • Analyze paid social performance against client KPI's and report on trends and insights to key stakeholders 

  • Continuously expend and develop skills by participating in ongoing training, workshops, etc. 

  • Support any new business pitches and related work as required 

  • Responsible for managing and developing social team in day-to-day workflow and career progression 

Qualifications

  • 5+ years of full-cycle paid social media experience, preferably in an agency environment 

  • Experience applying social marketing to brand-building and direct response initiatives 

  • Demonstrated team management experience and leadership capabilities 

  • Knowledge of syndicated research tools 

  • Familiarity with third-party ad serving technologies 

  • Strong quantitative skills, including analytical abilities and math proficiency 

  • Demonstrated critical thinking and problem solving abilities 

  • Solid verbal and written communication skills 

  • Polished presentations skills are a must 

  • Ability to work successfully with teams on multiple projects under tight deadlines 

  • Desire to work in an industry which is constantly evolving and presenting new and unique challenges 

  • Ability to sell ideas clearly and deliver value 

  • Self-driven to meet and exceed revenue and goals for our clients 

Additional Information

All your information will be kept confidential according to EEO guidelines.

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