About Digitas Health

Digitas Health is the Agency of Now: the first global connected-health agency, purpose-built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers.  With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world’s largest healthcare communications network, Publicis Health. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world’s third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.

Web: www.digitashealth.com | Facebook: www.facebook.com/digitashealth | Twitter: www.twitter.com/digitas_health

The Digitas Strategy & Analysis Group is responsible for driving strategic thinking and economic insight across multiple client engagements. Specifically, we:

• Discover new paths for growth by uncovering and developing new segments, products, and channels
• Optimize budget and programs through test-and-learn, discipline, innovation and analysis to get the best possible return on the marketing investment
• Lay the Strategy foundation for companies just starting to develop relationship marketing capabilities
• Collaborate with creative, media, marketing and technology to build a robust marketing strategy for the client

Responsibilities

Senior Analysts are exposed to a range of clients, projects and responsibilities. You will be working with a team of highly talented individuals in Strategy, Marketing, Media, Creative and Technology to help drive results for our clients. Your activities will include:

• Providing integrated marketing analytical solutions across customers and channels to improve client decision-making
• Conceptualizing and communicating strategic solutions
• Collaborating with clients to develop clear business and measurement objectives
• Applying various quantitative methods to analyze and interpret information from multiple data sources
• Preparing analysis and tracking of marketplace, technology and consumer demographic trends both within and across multiple industries
• Developing and maintaining functional expertise in one or more of the following disciplines; database marketing, integrated channel marketing (including web), analytical tools, techniques, and other infrastructure requirements

Our senior analysts are a diverse group of highly qualified people with various backgrounds, with and without rigorous analytic experience. They bring qualities such as intellectual curiosity, determination and creativity to our client work.

• We seek highly motivated individuals with a strong record of professional achievement.
• 2+ years of business experience working in Management Consulting, Marketing, Advertising, or Interactive/Technology Consulting
• Bachelors degree in Business, Finance, Economics, Statistics, Marketing, or equivalent experience, MBA a plus
• Knowledge of statistical modeling techniques, segmentation, research, lifetime value, ROI
• Experience in program measurement (online and/or offline), test design and financial modeling a plus
• Experience writing and presenting proposals or reviewing strategy projects to clients and internal senior management
• Fluency with Microsoft PowerPoint, Word, Excel: Experience with SAS, SPSS or other data manipulation tools a plus

All your information will be kept confidential according to EEO guidelines.