Content & Social Director

  • Full-time

Company Description

WHO ARE WE?

At Publicis Groupe Belgium we are people obsessed. That’s our raison d’être: to make brands relevant and interesting to people, in order to touch them and influence their behaviour, to grow the business of the brands we work for. You could say we move people to move business

The nature of the solutions we offer is also driven by the fact that we are people obsessed. By combining creativity, media and data we design tailor made creative solutions that impact each individual in a personalized way. More than 200 diverse bright experts are organised in 6 interconnected expert teams (strategy, data, creation, content, media, and production), and are the drivers of our collective creativity. 

When it comes to the talents working for us, we’re off course also peopled obsessed. All the efforts we’re taking to make our people happy and grow lead to Publicis Groupe being certified with the prestigious “Great Place To Work” label in 2021 and 2022.

Job Description

In this function, you work within the Content team, one of the many diverse, motivated, and fun-loving teams of Publicis Groupe. Delivering great, effective, and content campaigns for your clients is your main role. But you’ll discover quickly that sharing jokes, memes, and drinks after work with the team is also an important part of the job!

YOUR KEY RESPONSIBILITIES

This is our bucket list, but we will not be disappointed if we cannot thick all the boxes in the end. All our experts have different backgrounds, which help them shape their day-to-day, that will not be any different in your case.

  • You have a strong strategic vision on where you want to take our clients with their social channels and content tactics. 
  • You manage and coach a team of Content Managers and Social Projects Managers.
  • You ensure your team creates visual and written content in line with the different brand guidelines and TOVs.
  • You make sure social media output is planned, relevant, engaging and aimed at our clients’ target personas. You guide the team by checking, optimizing and monitoring effective content campaigns to reach campaign KPIs. You also lead monthly/quarterly reporting, identifying learnings and opportunities.
  • You set clear goals to your team and help them to grow audiences, create engagement, connect organic social tactics with paid social commercial goals.
  • You maintain up-to-date knowledge of social media delivery standards and best practices and implement them accordingly.
  • You are always up to date with the latest trends in the always changing content landscape.
  • You are an expert in using social listening tools, and using it to gain insights, drive strategy and inform reactive content.
  • You are responsible for bigger client as the Sr Project Manager in the lead.
  • You are the right hand of our Content Lead and lead the operations of our Content/Social department (resources planning, recruitment, ways of workings).

Qualifications

WHO ARE YOU?

This is what matters most to us. We can teach you our methods, processes, and frameworks, but you can teach us to make them work. As a Senior Content Manager, it is your courage, thinking and how you connect with others that make the real difference. 

  • You are curious, honest, brave, generous and take ownership. You are ready to help us realize the impossible, while having some fun in the process.
  • You have a broad field of interests and a passion for brands, marketing and communication.
  • You have a critical mindset, because you are committed, and want to put it to use to shape progress for brands, people, and society.
  • You have a min. of 5 years experience in Social/Content project management and previous agency experience.
  • You have a good sense of consumer insights – you get what makes people tick and know their social behaviors.
  • You know how to produce social content or draw a content plan with the Content Strategist.
  • You are demanding and known for your impeccable eye for detail, planning skills, organizing resources, and delivering projects successfully with both internal teams and clients. You excel in effectively managing expectations, communicating progress, and delivering qualitative results on time and within budget.
  • You love being a coach and mentor to medior and junior profiles and guiding them through the fabulous world of Content and Social media.
  • You have good presentation skills and know how to tell a story.
  • You are fluent in Dutch, French and English.

Additional Information

WHEN JOINING US, THIS IS WHAT YOU CAN EXPECT

  • A key position in a resourceful and people obsessed organization.
  • Ambitious clients in the middle of their business transformation.
  • A competitive salary and benefits program.
  • An inclusive organization that recruits, employs, trains, compensates, and promotes regardless of colour, religion, national origin, sex, gender identity or expression, sexual orientation, disability, age, …
  • A “great place to work” in the breath-taking carbon neutral Gare Maritime at Tour & Taxis. You’ll find facilities from showers so you can go for a yoga session or lunch-run in the Tour & Taxis Park to a food hall for if all that running (or only even thinking about it) made you hungry.

Have you become enthusiastic after reading? Well, let’s talk then!

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