Starcom is the Human Experience Company; we believe that our clients’ competitive advantage lies in understanding people better, and acting on that understanding faster than the competition.

The future lies in bringing together media, creativity and data to create powerful experiences that will drive faster growth. We are the flagship Publicis Media agency to do this through our Power of One client teams that span clients such as Stellantis, P&G, Samsung, P&O and Visa.

We work differently to most agencies and base many of our models on consultancy ways of working to build a more agile workforce in this hybrid world. We complement our account teams with Squads – small teams that work for a short period to solve a specific brief. We hold cross discipline Sprints to crack client briefs at speed. These processes are designed to fuel high performance and fast results through collaboration.

Even in this most challenging period, Starcom has had an exceptional 12 months. We have welcomed brilliant clients such as Stellantis, Ferrero, Axa, KP Snacks and E.ON into the fold. Our client satisfaction scores are among the highest in the market, significantly above agency norms. We place a huge focus on our team and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work in 2021.

Starcom operates in over 100 markets across the world. We have very close ties to our global HQ in Chicago who encourage learning and sharing best practice with our colleagues around the world. We are part of Publicis Groupe.

We are looking for an Analytics director to join the Starcom DDT team on the Stellantis account. The ideal candidate will have experience with performance analytics (MTA, KPI frameworks),and can join the dots to overall media. You will have ideally done regression models to connect data variables and find drivers to outcomes. You will naturally speak to senior clients, and design learning agendas and test plans. Management experience is essential.

As the Analytics Director you will be responsible for driving analytical projects that will influence the media plan and performance across a portfolio of Starcom clients. You will have three overarching responsibilities that directly relate to our agency Growth Pillars and internal Expectations Framework.

• Gaining a deep understanding of marketing plans and objectives to build effective learning agendas, measurement frameworks and measurement roadmaps
• Working closely with clients to determine objectives and inform the design of marketing measurement plans across macro (modelling) and micro analytics (performance analytics).
• Gaining a deep understanding of marketing plans and objectives to build effective learning agendas, measurement frameworks and measurement roadmaps
• Working closely with clients to determine objectives and inform the design of marketing measurement plans across macro (modelling) and micro analytics (performance analytics).
• Gaining a deep understanding of marketing plans and objectives to build effective learning agendas, measurement frameworks and measurement roadmaps
• Working closely with clients to determine objectives and inform the design of marketing measurement plans across macro (modelling) and micro analytics (performance analytics).

To be successful in this role you will need:

• Understand life at and have experience working in media agencies
• Able to go deeply technical with analytics experts as well as articulating solutions to simple business benefit with clients, written and orally
• Experience managing and developing teams, highly organised and strong ability to delegate
• Strong storytelling experience, considered use of interpreting and visualising data.
• Expertise in online and offline media with experience working directly with clients to deliver marketing transformation fuelled by data
• Ability to navigate the long and short of analytics, the fast and slow of measurement metrics, and pick out how the impact can be measured to define campaign and marketing success
• Strong analytics skills, with the ability to glean insights from measurement infrastructure (GA web analytics, ad server data, search, social, brand metrics, MMM etc.).
• Expertise in data applications, offerings in the industry with the ability to leverage this knowledge to benefit the client
• Proficiency with systems such as SQL, Python, R, and various third party analytics tools
• Strong client management skills and the ability to work closely with the Planning team

Starcom is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity. We are committed to providing reasonable adjustments for employees with disabilities and for candidates in our application process.  If you need assistance or adjustment due to a disability, please contact us.