Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them.

Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.

With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.

Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.

Overview:

The Vice President, Global Reporting Lead is responsible for driving Global/US reporting roadmap to address current and future reporting needs, implementation of Titan, and operationalizing the measurement Framework.  
This position requires both strategic and tactical skill sets with an eye for numbers, intellectual curiosity, proficiency at problem solving, and a critical understanding of media. The candidate must have a proven track record of leading the implementation of reporting dashboards across global brands.
 
Successful candidates will be multi-dimensional who are able to employ complex problem solving skills, and are able to communicate these succinctly to a broad client and media stakeholder audience.

Analytics, Insights, Data, Technology and Innovation (DTAI) subject matter experts are a vital part of the client team. They function as expert technical points of escalation, analytical problem solvers and technical translators to internal account teams and clients. They provide ongoing strategic account direction/vision for technology, process and digital reporting/insights.

Role Objectives:

The successful candidate will have experience and expertise in how to intersect consulting skills, data, advanced analytics and marketing strategy to drive and improve clients’ business results

• Own all management of global Titan reporting dashboard including acting as main POC across markets and main escalation POC
• Global reporting network management
• Build strong relationships with internal stakeholders and groups,
• Drive a culture of ‘always on’ data driven decision making that will institutionalize the use of consumer-driven analytics in media / marketing investment planning
• Establish and manage data integrations utilizing a taxonomy nomenclature to make recommendations for data visualization to showcase media performance through the use of Datorama or Tableau
• Lead teams to perform regular quality assurance/quality control checks on assigned client campaigns to ensure the data is processing accurately
• Assist in operationalizing test as it relates to ensuring taxonomy and necessary ad server/ verification tracking has been applied

• Minimum 10 years cumulative experience within Media, Analytics, and related fields
• Extensive experience leading and managing marketing technology projects from ideation through installation
• Experience with online advertising/media, channel marketing, strategic marketing, off-line advertising/media and/or consulting
• Experience working with international teams is a plus

• Excellent project management skills

• Excellent organizational skills and attention to detail a must

• Excellent presentation and communication skills

• Proficiency with Datorama, Tableau, or other data visualization tools is required

• Strong critical thinking and problem solving skills

• Advanced written and verbal communication skills with ability to communicate/translate complex concepts to non-technical audience

• Strong client management/consultative experience

• Experience with media measurement tools including: 3rd party ad serving, syndicated research and web analytics

• Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)

• Experience to design jobs that can be easily promoted from one (Dev) environment to another (Test or Prod) seamlessly, without modification.

• Clear understanding of SSIS and ETL best practices within a MS SQL Server environment

• SSIS error handling, error propagation and email notification

• Experience with statistical modeling software (MATLAB, R, SAS, SPSS, Python) database tools (Amazon Web, SQL, MS Access, Excel PivotTables, MS Sql Server)

   

All your information will be kept confidential according to EEO guidelines.

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