At Spark Foundry, our purpose is clear: we bring HEAT to brands. HEAT stands for Higher Engagement, Affinity & Transactions. In other words, we get consumers to pay more attention, care more deeply about the brand, and buy more of its products and services.

Our Sparklers “bring their heat” - their unique superpowers and individual backgrounds – with them to work every day, and that heat is what has driven the continued growth of our culture and our brand.

Spark Foundry is not just a media agency. To our clients, we are true partners. This is not only a huge benefit to the brands we work with, but to our people as they expand their skills and expertise. We offer clients the best of both worlds: a startup spirit and a powerhouse soul. Our spirit embraces our ability to deliver high-touch service, boutique insights, bold creativity, and ever-evolving product and process, just like a startup. And our powerhouse soul comes to life through our unique marketplace access, best-in-class partnerships, and unparalleled buying clout to deliver our clients' increased value.

We believe a fulfilling and rewarding personal life inspires fresh thinking and the ability to create great work.

Overview: 
The role of the Senior Associate, Strategy is to be the day-to-day steward on media communication for assigned brands, including accurate budget control and flow of digital media activity.  You will be required to develop and maintain a strong knowledge of client business and apply online media understanding accordingly to help deliver against the clients’ needs/objectives.  You will work closely with the Managers in the development and communication of all media recommendations.  You will also be responsible for management, oversight and priority setting for respective Associates. 

Our team is energetic, fun and collaborative. We work on the corporate differentiation/branding part of the account. We are committed to developing good work and enjoy our jobs and team. 

 
Role Objectives: 

• Assist the Manager in development of digital media plan options and recommendations 

• Maintain accurate budget control and flow of media activity and update client on timely/consistent basis 

• Demonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency) 

• Demonstrate proficiency with systems/tools (MRI, MediaTools, Comscore)  

• Gather and analyze appropriate research to provide sound, strategic, consumer-insights-driven digital media recommendations 

• Establish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals and client needs are being met 

• Ensure proper execution of digital media plans by monitoring buys/schedules 

• Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process 

• Demonstrate creativity and agility when problem solving 

• Deliver POVs/position papers on key client issues and/or client opportunities 

• Prepare media authorizations per approved plans/project requests 

• 1+ years of Media Planning experience  

• MediaTools knowledge is a must 

• Familiarity with Competitive systems (AdViews/Kantar) 

• Working knowledge of Syndicated research tools (eg. MRI, Comscore, etc.) 

• Strong proficiency within Excel  

• Strong communication and presentation skills  

• Professional, with strong teamwork skills  

• Curious and motivated 

• Solution-oriented problem solver 

• Adept at time management and handling shifting priorities 

All your information will be kept confidential according to EEO guidelines.

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