Digitas Health is the agency of now: the first global connected-health agency, bringing urgency to the abundant opportunity contained in today’s fluid and complex healthcare environment. Digitas Health brings together people who are driven to do great things with healthcare brands, who are frustrated by the status quo, and who are seeking new and better ways to engage with their customers. The agency’s contemporary and bold approach provides a practical path to transformative life-changing work and proven business growth.

The Digitas Strategy & Analysis Group is responsible for driving strategic thinking and economic insight across multiple client engagements. Specifically, we:

• Discover new paths for growth by uncovering and developing new segments, products, and channels
• Optimize budget and programs through test-and-learn, discipline, innovation and analysis to get the best possible return on the marketing investment
• Lay the Strategy foundation for companies just starting to develop relationship marketing capabilities
• Collaborate with creative, media, marketing and technology to build a robust marketing strategy for the client

Responsibilities

Senior Analysts are exposed to a range of clients, projects and responsibilities. You will be working with a team of highly talented individuals in Strategy, Marketing, Media, Creative and Technology to help drive results for our clients. Your activities will include:

• Providing integrated marketing analytical solutions across customers and channels to improve client decision-making
• Conceptualizing and communicating strategic solutions
• Collaborating with clients to develop clear business and measurement objectives
• Applying various quantitative methods to analyze and interpret information from multiple data sources
• Preparing analysis and tracking of marketplace, technology and consumer demographic trends both within and across multiple industries
• Developing and maintaining functional expertise in one or more of the following disciplines; database marketing, integrated channel marketing (including web), analytical tools, techniques, and other infrastructure requirements

Our senior analysts are a diverse group of highly qualified people with various backgrounds, with and without rigorous analytic experience. They bring qualities such as intellectual curiosity, determination and creativity to our client work.

• We seek highly motivated individuals with a strong record of professional achievement.
• 2+ years of business experience working in Management Consulting, Marketing, Advertising, or Interactive/Technology Consulting
• Bachelors degree in Business, Finance, Economics, Statistics, Marketing, or equivalent experience, MBA a plus
• Knowledge of statistical modeling techniques, segmentation, research, lifetime value, ROI
• Experience in program measurement (online and/or offline), test design and financial modeling a plus
• Experience writing and presenting proposals or reviewing strategy projects to clients and internal senior management
• Fluency with Microsoft PowerPoint, Word, Excel: Experience with SAS, SPSS or other data manipulation tools a plus

All your information will be kept confidential according to EEO guidelines.