PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys. 

At PHM, we sit squarely at the intersection of Publicis Health, the largest Healthcare Communications network in the world, and Publicis Media, the number one buyer of media in the US. This gives us access to talent, technology and data to help us deliver the market-leading solutions that give our clients true competitive advantage.  

While we have grown to be the No. 1 agency in our industry, at heart we're still a startup. It's that energy and spirit of innovation that allows us to create bold and meaningful "health media firsts" for our clients, and to do it all with #phmlove. 

At Publicis Health, we are united around one purpose: to create a world where people are equipped and motivated to take control of their health. We transform healthcare marketing and communications into healthcare engagement. We believe healthcare marketing is healthcare, fostering healthy conversations, healthy behaviors and healthy people.
 

The Media Technology Manager is responsible for staying abreast of the latest advertising technologies and bringing forward innovative solutions to the media team.  The manager is accountable for the accurate day-to-day execution of digital campaigns in addition to identifying optimizations opportunities.  The Manager will also lead a team of Analysts and Senior Analysts on client projects and career growth opportunities across scoped accounts. 

Key Responsibilities 

Knowledge  

• Experience in managing people and projects  

• Advanced knowledge of ad serving, verification, and behavioral advertising technology  

• Solid foundation of site conversion tagging and implementation 

• Practical application of Excel and creating/troubleshooting macros 

• Advice on campaign set up (naming, tagging, etc.) 

• Escalation Point for any internal Technology questions/ issues/POV 

• Manage offshore trafficking / Analyst teams of Technology Activation Specialists and ensure best-in-class service delivery   

• Establish/refine processes and training parameters to ensure flawless, on-time execution by executional teams 

• Coordinate with analytics teams to ensure data (from varied sources) can be easily fed into outsourced tools and systems 

• Understand, identify and partner with data/technology solution providers to drive more effective and efficient reporting for teams/clients 

• Identify and oversee the deployment of digital technology solutions and partnerships to ensure proper process is implemented  

• Ensure teams are effectively and efficiently adhering to best practices 

• Audit and evaluate technology solutions being used, and identify opportunities to improve and/or create new tools and systems that will drive savings or generate new revenue 

• Lead and advise internal teams regarding advanced technology strategy and development of back end campaign technology 

• Able to own and independently manage advanced technologies within campaigns  

• Able to articulate all levels of technology to a variety of roles (from peers to managers) with different perspectives  

• Provide relevant details and timeline information for “top line”/executive summary level status/problems on projects  

• Provide feedback and guidance to team on time management   

• Ensure all day-to-day activities are running smoothly 

• Maintain client contact as needed. 

• Building professionalism via exposure to different types of business relationships (clients, senior level, peers) 

• Passion for technology  

• Strong interpersonal skills  

• Exhibits integrity and trust  

• Exhibits self-development  

• Adherence to agency procedures (on-time and accurate timesheets, GDPs, 360 feedback) 

• Ability to effectively lead a team of Analysts and Sr. Analysts 

• Established experience in ad technology platforms 

• Bachelor’s degree required 

• 4+ years’ experience strongly preferred 

Notable Milestones 

• Ability to curate thoughts on industry topics to share with internal teams 

• Proven ability as a project manager on complex departmental initiatives 

• Understand, identify and partner with data/technology solution providers to drive more effective and efficient reporting for teams/clients 

• Providing development plans and career guidance to direct reports 

All your information will be kept confidential according to EEO guidelines.