Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.

Omnichannel Integrated Lead, overseeing all aspects of Investment Strategy, Activation & Measurement for our beauty portfolio. Our beauty portfolio consists of market leading brands looking to drive ROI, innovation, and award worthy work within the marketplace. This position requires a highly motivated and collaborative person, who will work in concert with the Strategy/Business and Analytics Leads, to provide thought leadership and deliver in excellence on client business goals. 

The SVP, Integrated Investment will be client-facing and report into the EVP, Business Lead of the Account as well as to the PMX & Zenith Investment Practice. Managing several direct reports, the SVP is responsible for guiding and mentoring them in the ethos of Channel Integration, Innovation, and Collaboration.

This person will be forward-facing to the marketplace, representing both Zenith & the Client in a highly professional manner across all Investment Partnerships.

Role Objectives:
•    Maintain expert knowledge across all Investment channels, inclusive of linear/digital video, digital, social, audio, print, OOH, with pulse on emerging media trends
•    Provide thought leadership and innovation to deliver critical insights & evolve account dynamics in constantly changing marketplace
•    Manage and grow relationship with Main Client as trusted Investment Lead
•    Own vendor Upfront / JBP conversations, negotiations, and issue resolution
•    Collaborate with internal account leadership & external agency partners
•    Responsible for management, training, and skillset growth of the day-to-day team
•    Oversee management of VP & Director KPIs, including POD output benchmarks, deal pacing, business growth
•    Accountable for LOB/campaign strategies and activation resolution
•    Own key investment strategy pillars
•    Oversee PMX alignment on deals, terms, conditions, and platforms
•    Manage business planning & support needs for digital & video org
•    Skilled knowledge of audience channel consumption and consumer touchpoints
•    Create consistent and effective ways of working to ensure seamless processes & efficient workstreams
•    Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value, with eye towards delivering best pricing & efficiencies
•    Continuously search for opportunities to be positive and to share the positive side to every situation 

•    B.A. or B.S. in Marketing, Advertising, or related field 
•    Agency experience necessary
•    12+ years of experience working in a national media investment buying environment
•    8+ years of management experience 
•    Experience negotiating TV dayparts and online video and planning digital campaigns 
•    Ability to confidently present strategies to clients both on the phone and in-person
•    Must have excellent verbal/written communication skills, interpersonal skills, detail-orientation, follow-though skills
•    Strong negotiating and presenting skills
•    Must have strong analytical, research, and quantitative skills
•    Must be hard-working, resourceful and thrive in a fast-paced environment
•    Must possess/develop a strong understanding of the technology marketplace including awareness of key publishers, products, and trends
•    Experience with Prisma and DCM preferred 
•    Experience with Research tools such as Nielsen, Comscore preferred  
•    Advanced MS Word, Excel, and PowerPoint.  Experience with Media Ocean software (DDS, MBOX) preferred
•    A love and excitement to work in the fast-paced beauty category (previous beauty experience is a nice to have)

All your information will be kept confidential according to EEO guidelines.

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