Associate Media Director

  • Full-time

Company Description

As the Human Experience Company, we are a global media agency that believes in the alchemy of people and technology to create experiences people love and actions brands need. It’s in our DNA. We’re powered by the strength of our innovative, driven and, intelligent people who are deeply passionate about achieving best-in-class results on behalf of our clients –some of the world’s leading marketers.

We value you and the work you do. We work hard, but also enjoy scores of perks rooted in our legacy of having one of the strongest agency cultures. Our top-notch health insurance plans and paid time off allow you much-needed time to recharge and achieve the work-life balance you need to bring your absolute best self to work.

Job Description

The Director, Digital Investment leads the planning from conception to execution for all major digital channels including: Paid Social, Programmatic, Paid Search. This person is a leader who cultivates solid relationships with internal stakeholders and clients ranging across all levels and functions. As the day-to-day point of contact for senior-level partners, the Director facilitates ongoing education for internal teams and clients, identifies new revenue growth opportunities, and provides team management and strategic insight.

Role Objectives:

  • Maintain an in-depth knowledge of current media industry news and brand business (current and historical perspectives) with a focus on upstream initiatives
  • Ensure the team delivers sound strategic media recommendations based on a clear understanding of brand objectives
  • Lead the team and day-to-day client interaction and build, maintain, and grow client relationships and client business
  • Apply their experience to elevate strategic thinking across the portfolio and set appropriate learning agenda elements
  • Write and deliver strategies and POV’s as well as oversee the translation of these strategies into the final audience plans
  • Work with analytics and research teams to identify/apply learnings and the investment and operations teams to ensure flawless implementation
  • Analyze client’s audience strategies and work with internal groups to lead business case development
  • Facilitate team building through collaboration, open communication, and focused project management to assure that assignments are executed in a timely manner
  • Provide vision, direction, management and support to individuals within the team to ensure their work aligns with our mission and goals
  • Demonstrate a deep technical understanding as well as problem solving and intervention when necessary

Qualifications

  • BA or BS in Marketing, Advertising or related field 
  • 7+ years of media planning experience across digital channels including Paid Social, Programmatic and/or Paid Search
  • 4+ years of team management experience
  • Agency experience highly preferred
  • Ability to strategically plan campaigns from audience determination, through how to best flight and execute campaigns to align with clients strategic goals and KPIs
  • Strong understanding of analytics to inform and validate planning and strategy
  • History of identifying media opportunities, presenting them to clients, and executing
  • Experience monitoring and recommending improvements to the entire media planning process
  • Ensuring people are adopting the best in class tools, techniques, systems to deliver effective media processes
  • Portfolio management of paid media for a large brand
  • Excellent communication (written and verbal along with visual storytelling), diplomacy, and relationship building and decision making skills with the ability to think creatively.

Additional Information

All your information will be kept confidential according to EEO guidelines.

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