Publicis Media is one of Publicis Groupe’s four solution hubs, aligning all of Publicis Groupe’s media agencies and operations. Publicis Groupe (Euronext Paris Exchange: FR0000130577; CAC 40 index), is the world’s third largest communications group.  APEX Exchange (APEX) is a distinct/next-generation global trading entity within Publicis Media that identifies new ways to deliver value to clients.

APEX is a value-based solution that develops innovative offerings through direct partnerships and principal investments that allow clients of all sizes to have custom solutions that best fit their business needs. Clients opt into solutions outside of the agency’s core services that offer a tangible benefit

This role is part of the Digital Strategy & Activation team within APEX.  APEX is centralized hub within Publicis Media.

The Digital Strategy & Activation team within APEX acts as a centralized resource providing tactical planning recommendations, margin analysis, media and data strategy, vendor relations, campaign pacing, reporting, and optimization, billing, and client support. 

Digital Supervisors of Programmatic & Social Delivery will work alongside the Strategy & Activation team, specifically managing our programmatic and social partners, maintaining a high knowledge of these partners and their capabilities, as well as being responsible for specialists & associates growth.

Responsibilities:

• Responsible for planning of programmatic campaigns on self-serve DSP platforms like DV360 and The Trade Desk
• Responsible for planning of social campaigns, namely TikTok
• Devise optimization strategies to improve performance on active campaigns and future activations
• Collaborate with Strategy and activation team on client KPIs, programmatic and social tactics and execution
• Work directly with various off-shore teams on campaign set up, pacing, performance and audience targeting
• Maintains knowledge of ad technology buying platforms and analytics tools
• Assists in the evaluation of new tools, opportunities, and enhancements in the programmatic space

Day to Day Expectations:

• Understand the importance of communication – Keeping it simple, clear and concise within email and meetings both internally, with clients, and with partners
• Develop, produce, and/or deploy optimized process and workflow
• Drive revenue and incremental business for APEX
• Build out and grow your designated support team to that is assigned to the business you’re responsible for.  Develop a focus on strengthening their job skills so they are at the top of their game - as well as progressing their long term career growth.
• Strive for a solutions-orientated approach to mitigate/fix any issue, escalating to management when your other options have been exhausted; it is important to feel confident in your decisions prior to talking to your manager.
• Enforce and encourage streamlined process with each client
• Attend and actively participate/ask questions in partner presentations, team meetings, leadership sessions, etc.
• BE A LEADER; POSITIVE ATTITUDES are infectious and mold good coworkers and teammates. 
• Effectively Lead Assigned Business:
• Ensure that important updates are provided to the team in a clear and concise manner, and that all teams are fully up to speed on said updates
• Manage and organize opportunity trackers for your team and accounts (excel or Salesforce)
• Create an environment where team members are encouraged to speak up and participate in all meetings – internal and external
• Encourage strategic thinking/solutions to team; provide examples of how this was executed in team meetings; Be proactive not reactive
• Encourage agency teams to ask for incremental based off strong performance and pacing

Additional Qualifications:

• 4+ years of experience in the day-to-day programmatic campaign management, working across multiple DSPs
• Experience in the day-to-day of social campaigns is a plus
• Ability to strategize programmatic tactics, technology and make budget recommendations
• Implement client campaign objectives into programmatic & social activation strategies
• Familiarity with industry measurement reports, requirements and set up
• Strong communication skills and ability to work\oversee off shore team.

All your information will be kept confidential according to EEO guidelines.