SEM Specialist (Starcom)

  • Full-time

Company Description

Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. Experiences are the human side of data-driven, tech-fueled marketing. And, we are passionate about boldly leading our clients into the future. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands.

We are the Citizens of Starcom.  We are Brave, Kind, Inclusive and Resilient.

Join us!

Job Description

We are on the search for enthusiastic SEM Specialist to join our team, delivering excellent service to our clients and capable of defining the future of paid search at Starcom. Understanding how consumers think, feel and behave in relation to products/services. Ensuring that we are a market leader, and how best to organise for success.

How you’d spend your day:

  • Creation and monitoring of Search, Shopping, Gmail Ads, Apps and Youtube campaigns.
  • Management and optimization of audiences of DMPs, Analytics, etc.
  • Knowledge of Search Engine Marketing (SEM) and advertising on the Google, Bing and Amazon platforms.
  • Proposals for optimization of e-commerce.
  • Implementation and use of search tools such as DoubleClick Search or Marin.
  • Strategy, reporting and campaign optimization.
  • Establishment of SEM plans and proposals. Development, activation and optimization of the tactical descent.
  • Communication with clients and with the teams of the different Publicis Groupe agencies.
  • Analysis of keywords, creation of copys and the structure of campaigns based on objectives.
  • Monthly billing and budget management.

Qualifications

  • Bachelor’s Degree related with Advertising, Marketing, Economics or similar
  • Good communication skills, dynamic, flexible, and proactive
  • +1 year of experience and knowledge of “Search Engine Marketing (SEM) processes
  • High level in MS Excel, PowerPoint and Word Experience in web analysis with tools such as Google Analytics will be valued
  • Knowledge of PPC programs and data optimization through paid media systems

We think you’re awesome if you:

  • Are proficient in English (B2 or more)
  • Passion for SEM and in general for all digital marketing performance
  • Analytical and organized vision of a project
  • Ability to think analytically and identify and solve problems
  • Attention to detail and ability to work on a model with deadlines

Additional Information

  • Acknowledge and commit to comply with our internal procedures intending to prevent bribery and corruption.
  • Show special awareness and embrace our compliance culture, especially in matters related to anti-bribery and anti-corruption.
  • Be a role model and lead by example complying with the Business Unit internal procedures, including those regarding the Bribery and Corruption Management Framework.
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