Social Media Executive, Abu Dhabi based

  • Full-time

Company Description

We help grow many of the world's most iconic brands at Leo Burnett. We help grow even more of the world's most talented people. You'll find at Leo Burnett an agency built on ideas and dependent upon the people behind them. A culture that doesn't just respect creativity but cherishes it. And a community where the path you choose is your own, the places you can go limitless.

Today, Leo Burnett is one of the most awarded creative networks in the world. We believe creativity has the power to transform human behavior, and we use ours to help our clients' brands discover their "human purpose" and play meaningful, active roles in people's lives.

Job Description

Role Responsibility:
-To support on developing social media strategies and managing brand’s social media presence.
-To create social media content; film, edit and create content to push brand messages.
-To attend client events with content being published live on social media channels.
-To help the team when required with a focus on collecting accurate information and data.

    Qualifications

    1) Knowledge:

    • To understand the social media landscape and the difference between each touchpoint.
    • Numeracy, literacy and accuracy.
    • To be efficient, proactive and take ownership of work.
    • Be able to use all social media & client research data.
    • Be proficient in the use of applications such as Word, Excel, and PowerPoint/
    • Possess a basic knowledge of marketing functions and business environment.
    • Understand the different functions and roles in agency.
    • Social Media savvy with various presence on different social networks (Facebook, Twitter, Instagram and Snapchat).
    • Bring content trends and unique content executions to elevate client’s communications and presence on social media.
    • Understand content formats and social media executions.
    • Launch social media campaigns and optimize to deliver the best performance results.
    • Out of the box thinking, punchy and cool copywriting skills for content calendar creation.

    2) Skills:

    • To have solid community management skills and not leave any fan/follower query on hold.
    • Good verbal and written communication skills.
    • Ability to leverage existing image and video library to put together content (know-how of software such as Photohshop, Final Cut Pro, Premier Pro, After Effects).
    • Conceptualizing and ideation of solutions to the client business challenges.

    3) Product:

    • To be able to draft content calendars in both languages (Arabic & English).
    • To perform competitive analyses (monthly, quarterly, annually).
    • To prepare basic rationale for social media plans and proposals.

    4) People:

    • To be a team player and work closely with Senior and Principal Consultants.
    • Being self-motivated, hard-working, well organized, and resilient to ever-changing timelines, requests, and deliverables.
    • A willingness to roll up their sleeves and collaborate with wider teams to deliver business results.
    • Works well under pressure and is capable of remaining focused despite rapidly changing priorities and competing deadlines.

    5) Operations:

    • To brief creative agency and publishers/developers on material required and ensuring timely receipt.
    • To follow up with developer on proper implementation of idea.
    • To ensure booking by administration team is timely and accurate.
    • To fully execute social media plans.
    • To put client status reports together.
    • To develop post campaign reports for clients.                                                                                                     
    • To initiate report based communication with client.
    • To cover client on-ground events for social media exposure.
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