Social Manager

  • Full-time

Job Description

Vision

Spark Foundry. Famously Effective. Not one or the other, both. Creativity that connects. Rigour that delivers. A magnetic combination. Attracting clients that become advocates and talent, driven to perform. That is 100% what we aim for. But a vision cannot be realised without the right ingredients.

 

Values

  • Allsorts – We believe it takes Allsorts to get magical work. Diverse thinkers and diverse thinking. In what we do and who we are.
  • Art and Evidence – Great ideas are only great ideas if they work. We believe it takes both Art and Evidence to thrive in the industry today. It’s one thing to dream it but another to prove it and it’s only great if you can do both,
  • Royalty Makes Loyalty – There is a return on treating clients and partners like royalty. Nurturing clients’ business, listening to their needs and delivering excellence at every step allows us to build lasting and rewarding relationships.
  • Good Humans – Decency in everything we do. Be a Good Human, Always. No matter who you are or who you think you are.  

 

Role Purpose

Responsible for all day to day paid social media operations and be the main contact for social media campaigns for your clients. Provide strategic direction, social planning and leadership for clients to deliver the most effective and innovative social strategies. You will be responsible for all aspects of campaign implementation, monitoring and reporting – delivering great service and achieve targets. You will be passionate to deepen your knowledge about all things social including presenting new opportunities and creatively use cutting edge technology to deliver best in class client service.

 

Key Outputs

Account Management

  • Attending client WIPs, briefings and other client meetings as required.
  • Presenting responses to client briefs, both in person and remotely.
  • Implementing other campaign changes as required by the client or other partners.

 

Social Media Planning

  • Social media strategy.
  • Social media campaign planning.
  • Conducting research to support the creation of social media plans.
  • Identifying appropriate media and data partners, sites and/or platforms to use.
  • Taking a client or internal brief for social media investment and developing an analytically-led approach and recommendation.
  • Working with key partners and staying abreast of technology and platform developments which can be used for clients.

 

Social Media Buying and Implementation

  • For online media, loading ad placements into the relevant self-service system (e.g. Business Manager).
  • Creating and distributing ad-tags and click-tags along with creative material to media partners.
  • Monitoring campaign performance during campaigns and optimising where required, and collating proof of live campaigns in format for both clients and internal teams.
  • Utilising Doubleclick where required.

 

Community Management

  • Providing community management services to clients where required.
  • Contributing to content development to run on page.
  • Post content to clients pages.
  • Answer questions from fans / followers.
  • Directing the media assistant to support on community management.

 

Reporting and Insights

  • Creating campaign and KPI performance reports (both interim and final) to be presented internally and to clients.
  • Identifying insights from results to inform future campaigns.
  • Various admin and office management tasks as requested.

 

Financial

  • Implementing social/digital campaigns and booking media with digital publishers and entering costs into media booking system.
  • Checking publisher contracts to ensure they are consistent with the approved plan.
  • Checking supplier invoices to check if consistent with what clients are billed.
  • Managing allocated hours against client requirements and delivering profitable campaigns.

 

Other

  • Working with the broader team to assist with cross agency best practice.
  • Monitoring emerging technologies and new developments to ensure MBM stays ahead of technology.
  • Inspiring and nurturing our staff and clients.

 

Behaviours

  • Be punctual and work the hours and times specified.
  • Prioritise workload to ensure work of the greatest importance to the business is undertaken with urgency and to a high standard.
  • Support and help develop a positive workplace culture. Demonstrate excellent interpersonal communication skills.
  • Responsibly manage all business resources within accountability levels.
  • Undertake all duties and responsibilities outlined in this job description and all other duties as required by the business.
  • Comply with all employment obligations.
  • Promptly undertake to complete all reasonable and lawful instructions and directions given. Serve the business in good faith, promoting and protecting the business's best interests.
  • During work time, and such other times as may be reasonably required, dedicate all effort to the execution and fulfilment of the duties, responsibilities, obligations and instructions related to employment.
  • Demonstrate through own actions a commitment to Health and Safety at work when undertaking work or observing others in the workplace.


Skills and Experience

  •  2+ years social media agency experience.

 

Additional Information

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