Senior Analyst, Search Engine Optimization

  • Full-time

Company Description

Senior Analyst, Search Engine Optimization (SEO)

We are the connected marketing agency, a full-service agency with modern creative & media, data, and technology services all under one roof. 

We are connected in the way we think and the way we work. At the heart of our company are great people that we call Unicorns. Our Unicorns are open, bold, and curious and love to solve complex problems for clients in unique ways.

Right now, we’re looking for a talented Senior Analyst to help us do this. Up for it? Read on.

Job Description

What you’ll do:

As a Search Engine Optimization Senior Analyst, you’ll play an integral role on the brand team by providing insights that will inform our clients’ online marketing strategy. You’ll collaborate with diverse teams – including Marketing, Creative, Technology, Strategy and Insights, and Media – and you’ll gain an in-depth knowledge of how these capabilities work.

Day to day, your responsibilities will include:

  • Consulting with internal teams and clients on search engine accessibility
  • Performing keyword mining, segmentation and mapping as well as gap analyses and competitive analyses
  • Providing optimization recommendations for site content
  • Developing and executing link-building strategies
  • Providing monthly/quarterly metrics reports to show value against all initiatives

Qualifications

We’re looking for a talented Senior Analyst who is also a delight to work with, which usually includes:

  • A four-year degree in marketing, computer science or a related field
  • 2 to 4 years of experience in search engine optimization, web development, or analytics
  • Basic knowledge of HTML, JavaScript, and CSS
  • Solid analytical and problem solving skills – and a knack for details
  • Strong communication and presentation skills – you’re poised, articulate and convincing

Got what it takes? We’d love to hear from you.

Digitas is an equal opportunity employer.

Additional Information

All your information will be kept confidential according to EEO guidelines.

About Digitas

Digitas is the Connected Marketing agency, built on the principle that there are better ways for brands to connect with people. We leverage comprehensive data, technology, creative, media and strategy capabilities to deliver Media-Fueled Creativity via connected Solutions that include Connected Campaigns, Social Marketing, Brand Experience, CRM & Loyalty, and Marketing Transformation. A Leader in Gartner’s Magic Quadrant for Global Marketing Agencies for six consecutive years, Digitas serves the world’s leading brands through a global network comprised of more than 4,000 employees across over 30 countries and 50 offices. For more information visit www.digitas.com.

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