Sr. Paid Social Executive

  • Full-time

Company Description

We help brands make BOLD MOVES

Nowadays, brands want rapid, spectacular growth and they expect media to deliver it.

Clients used to give us media briefs that said “deliver 80% awareness” or “give me an impactful Christmas campaign.”

Now we hear

“Take me from 4th to 1st in my category”

“Help me grow 10% in a market declining 10%”

“Make me the most loved brand in my industry”

These are huge asks of media, that can’t be met through tweaking the media plan of two years ago.

Decades of advertising research prove that without a big change, large brands stay large and small brands stay small.

This is why Zenith help brands make BOLD MOVES.

Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers.

Bold moves are backed up with a solid forecast – they are a better path to growth.

Bold moves build a partnership – we believe in this approach so much we link our growth to your success.

Bold Moves bring bigger ROI

This approach works for our clients, our people and consumers – it’s why we are recognised as the UK’s best media agency.

Job Description

We are looking for an ambitious and highly motivated Paid Social Senior Executive, or an eager Account Executive looking for the next step in their career; to work on one of Zenith UK's flagship and most exciting accounts; H&M! H&M is more than just fashion; with price, quality and sustainability deeply rooted in its DNA, H&M is not only a possibility for everyone to explore their personal style, but it also offers a chance to create a more sustainable fashion future.

You will report to one of our four Paid Social Account Managers, and will work alongside at least one Account Executive as part of a sub-unit within the wider team.

Responsibilities:

  • Supporting their Account Manager to plan and implement global paid social campaigns for their sub-team’s Business Unit.
  • Liaising with the client to co-ordinate assets, copy, etc. ahead of campaign launch.
  • Briefing the wider team on campaign creation and ensuring that all activity is launched smoothly and on time.
  • Supporting their AM in the creation of PCAs and any other client facing material.
  • Teaching their AE best practices for set-up, optimisations and audience creation.
  • Supporting the management team with presentations and ad-hoc requests from the central client.
  • Effective management of AE’s workload - e.g. meeting deadlines for deliverables for both local and central clients.

Qualifications

To ensure this role is the correct fit for you, we ask that you match up with the following skillset:

  • Solid experience within a paid social agency team
  • Experienced in planning and activating large-scale brand and DR campaigns.
  • Advanced knowledge of the Facebook family of apps, Twitter, Pinterest and Snapchat.

Will ideally have but not essential -

  • Client-facing experience on a retail or e-commerce account.
  • Experience planning and activating paid social campaigns across multi-markets.
  • Experience with PMDs and third party data/tech providers such as 4C, Smartly or Sprinklr.

Additional Information

At Zenith UK, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger. It enables a greater idea exchange, which fosters innovation and creativity, and enriches our perspective. We are committed to Publicis Groupe’s wide variety of talent engagement and inclusion programming, and encourage our people to take an active role in continuing to drive positive change within our agency.

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