We help brands make BOLD MOVES

Nowadays, brands want rapid, spectacular growth and they expect media to deliver it.

Clients used to give us media briefs that said “deliver 80% awareness” or “give me an impactful Christmas campaign.”

Now we hear

“Take me from 4th to 1st in my category”

“Help me grow 10% in a market declining 10%”

“Make me the most loved brand in my industry”

These are huge asks of media, that can’t be met through tweaking the media plan of two years ago.

Decades of advertising research prove that without a big change, large brands stay large and small brands stay small.

This is why Zenith help brands make BOLD MOVES.

Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers.

Bold moves are backed up with a solid forecast – they are a better path to growth.

Bold moves build a partnership – we believe in this approach so much we link our growth to your success.

Bold Moves bring bigger ROI

This approach works for our clients, our people and consumers – it’s why we are recognised as the UK’s best media agency.

This is an exciting opportunity to work on one of the agencies largest accounts, Aviva. Zenith & Aviva have worked together for a number of years, with a great rapport between the team & the clients. The broad range of the account provides an opportunity to work with a wide selection of Zenith teams, client teams, partners and publishers.

Aviva is a fast paced and increasingly data heavy client and there is a constant challenge to use our data more effectively in our planning and buying. The client has high objectives and expectations on digital and is very much open to new technologies and formats as well as testing.

This role is hugely varied and offers an exciting opportunity for the right candidate to grow and learn, within a friendly and inclusive environment.

The Planning Executive is responsible for assisting the wider team in the successful delivery of an effective & efficient media plan, end to end, working with support teams across activation, insight, data science, and the client

Sitting within the planning team, they will touch new campaigns design & setup, audience & marketplace insight discovery, reporting & measurement and much more.

Your key responsibilities

• Own the overall media plan, with an holistic view of the role online/offline plays
• Monitor campaign activity and interpreting the information/data
• Investigate and distribute relevant facts/insights to the wider internal team and to the client team
• Work with both internal and external partners to explore new and different opportunities
• Facilitate both internal and external partners to activate, monitor, optimise and report on campaign performance activity
• Help arrange regular media owner meetings
• Present key campaign findings/insight to the client
• Ensure that projects and deliverables are met on time to the highest standard
• Test and learn new platforms and media opportunities
• Monitor competitor activity and share regular updates/reports with clients

• Excellent Communication skills (written and oral) with experience in presenting
• Numerate
• A clear passion for learning and going the extra mile, way beyond the comfort zone
• High attention to detail
• Excellent at Excel
• Good in PowerPoint and other Microsoft Office programs
• Very personable
• Logical – finds it easy to problem solve

At Zenith UK, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger. It enables a greater idea exchange, which fosters innovation and creativity, and enriches our perspective. We are committed to Publicis Groupe’s wide variety of talent engagement and inclusion programming, and encourage our people to take an active role in continuing to drive positive change within our agency.