We help brands make BOLD MOVES

Nowadays, brands want rapid, spectacular growth and they expect media to deliver it.

Clients used to give us media briefs that said “deliver 80% awareness” or “give me an impactful Christmas campaign.”

Now we hear

“Take me from 4th to 1st in my category”

“Help me grow 10% in a market declining 10%”

“Make me the most loved brand in my industry”

These are huge asks of media, that can’t be met through tweaking the media plan of two years ago.

Decades of advertising research prove that without a big change, large brands stay large and small brands stay small.

This is why Zenith help brands make BOLD MOVES.

Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers.

Bold moves are backed up with a solid forecast – they are a better path to growth.

Bold moves build a partnership – we believe in this approach so much we link our growth to your success.

Bold Moves bring bigger ROI

This approach works for our clients, our people and consumers – it’s why we are recognised as the UK’s best media agency.

To help with the running and development of a cutting-edge Owned Media team, capable of devising and implementing fully integrated technical & content strategies that exceed client objectives and expectations.

You will be responsible for driving forward all aspects of our offering, putting our owned-first vision at the heart of the planning process, whilst still enjoying getting your hands dirty with accounts work when the need arises.

You must be commercially minded and able to identify any opportunities to up-sell to current clients and help devise proposals and assist on new client pitches when required. You will be adept in developing ways to demonstrate the value of our work through sophisticated measurement and opportunity forecasting.

Helping to drive forward the team’s strategic direction, with a focus on technical delivery, client services, and the achieving of KPI’s. Helping to lead the team, troubleshooting any issues and coaching individuals, as well as running department meetings where required. Ability to create realistic organic search projections, based on accurate data and a valid methodology, presented to clients in an understandable way. Collaboration with planning teams, and channel teams to determine direction of overall strategy. Management and reconciliation of team resource and budgets when required. Creation of proposals and statements of work, alongside a clear, comprehensive strategy when required. Team understanding of progress of each account towards KPI’s and revision of strategy as and when required. Contributing to the new business process when required, including organising responses to RFPs, contributing within chemistry meetings and pitches. Implementation of new processes, both within the department and broader agency to improve efficiency.

• Strong experience of working within a fast-paced agency environment working with enterprise-level clients
• Confident, comfortable and professional when communicating with clients and third-parties
• Thorough understanding of how to measure impact of technical and content focused work through analytics platforms and other external metrics
• Thorough understanding of how to identify organic search opportunity, set business-relevant KPIs, project organic search performance and estimate expected return-on-investment

At Zenith UK, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger. It enables a greater idea exchange, which fosters innovation and creativity, and enriches our perspective. We are committed to Publicis Groupe’s wide variety of talent engagement and inclusion programming, and encourage our people to take an active role in continuing to drive positive change within our agency.