Google Analytics Executive

  • Full-time

Job Description

  • Want to create intent-powered ideas?
  • Permanent gig
  • We’re based in Pyrmont, but we also love to work flexibly

 

At Performics Mercerbell we have a passion for creating intent-powered ideas. We’re a powerful new breed of agency, capable of understanding consumer mindsets, developing creative platforms, and distributing through channel brilliance. Our values are at the heart of everything we do, and we’re pretty proud of them; We give a shit, We are allies, We are unconventional and We are human.

Our Google Analytics Executive works within our growing Analytics team and is responsible for discovering, analysing and presenting insights from web analytics data to recommend, create and execute site tagging and analysis that drive fundamental improvements to our customers’ businesses. As a natural collaborator, you will leverage the opportunity to work closely with our paid and earned media teams to identify gaps in data capture and collaboratively implement enhancement.

To be successful in this role, you’ll need to be a true problem solver, with an inquisitive mind and enjoy working both independently and as part of our team. You’ll be able to take broad semi-structured data from all corners of the digital universe and use this information to build stories, simplify challenges and deepen relationships with customers.


Some things we might spot you doing:

  • Documenting, implementing and troubleshooting tagging, tracking and reporting
  • Creating tracking plans and data layer guides to support enterprise web analytics
  • Creating and implementing of measurement plans in line with customer’s business outcomes
  • Developing dashboards and reporting templates based on the key metrics and defined ROI’s of customers and customer teams
  • Performing data analysis on search marketing, web and mobile analytics, digital marketing channel and user journey
  • Prioritising, implementing and project managing of analytics and insight recommendations
  • Striving to identify improvements beyond analytics & data for customer solutions

 

Some stuff that will help you get the job:

  • 2+ years of google analytics implementation, google tag management and digital analytics experience either agency or customer side
  • Working knowledge of digital analytics platforms for media and marketing insight driven analytics for brands leveraging Google Analytics, GA 360 , Google Tag Manager, Big Query, Data Studio, Google Marketing Platform
  • Fluency in Microsoft Office programs with significant experience in Excel (VLOOKUP, Pivot Tables etc)
  • GA IQ, GTM, GMP certifications and experience in SQL ideal
  • Experience in data tools like Tableau, Google Data Studio will be advantageous

 

Interested? Let us share the perks:

  • Taking time out – enjoy your Birthday off, additional 5 days leave after 2 years’ service, career breaks and an industry leading parental leave policy with up to 18 weeks paid primary carer leave
  • Wholeself – access our EAP, flu vaccinations, PerkBox (discounts and perks) and regular seminars and events supporting your physical, mental and financial wellbeing
  • Grow & Develop – enjoy extensive L&D opps through our online learning platform, Marcel, a Next Gen board, SPACE (our Groupe L&D program), Buddy Up (our mentor program), education assistance and access to the MFA and ACA for industry learnings
  • Celebrate – we’re big on celebrating and shouting out about great work. We’ve got high-five awards, X-cellence awards, anniversary celebrations and referral bonuses.
  • Work, your way – our Publicis Liberté flexible working approach means we value your contribution, not where you’re sitting

 

At Performics Mercerbell, we believe that our people are our greatest asset. Our people are chosen for their personalities, their ethics and professional qualities without any exclusion, preferential treatment or discrimination. We are proud to be an equal opportunities employer and do not discriminate by reason of age, gender, gender identity, race, sexual orientation, nationality, religion or disability or any other difference. We encourage applications from all qualified individuals and will provide appropriate assistance for candidates with disabilities or special needs throughout the recruitment process upon request.

Privacy Policy