Digitas is The Connected Marketing Agency, relentlessly committed to help brands better connect with people through Truth. Connection. Wonder.

Our team is deliberately diversified — with experts in data, strategy, creative, media, and tech working seamlessly across capabilities and continents to make better connections and achieve ambitious outcomes through ideas that excite, provoke and inspire. We are endlessly curious and fully transparent, always examining real human behaviour to create authentic connections — between brands and consumers, clients and partners, and ideas and outcomes.

Digitas operates in over 25 countries across six continents and is part of Publicis Media, one of four solution hubs within Publicis Groupe, which is present in over 100 countries and employs nearly 80,000 professionals.

We have a really exciting new role opening up on one of our luxury clients; Marriott. Joining a formidible team, you will have the chance to spearhead ideas while learning at the same time from colleagues with a wealth of experience and knowledge.

Reporting to the Media Director, you will be responsible for delivering the digital media planning, buying and activation for clients. You will make budget, channel and tactic recommendations and should have a comprehensive understanding of the various social media platforms and the advertising opportunities across them. You will lead the review and assessment of campaign performance and will need a strong understanding of the principles of digital media and the common measurement approaches.

Responsibilities

• Ensure accurate set up and management of paid social campaigns across multiple platforms / networks
• Lead ongoing optimisation and evolution of media activity, devising and managing appropriate testing frameworks and beta products in order to maximise performance.
• Ensure regular performance-based optimisation tasks (including adjusting budgets/bids, altering targeting and refreshing creative) take place on a regular basis.
• Look for innovative opportunities to deliver new solutions that demonstrate superior value to clients through close relationships with media and technology partners
• Work closely with colleagues from all media specialisms to ensure budget is always managed most efficiently and data shared across all channels
• Ensure accurate monthly reconciliation and financing of clients and to ensure spend is delivered according to media plan and clients receive accurate and timely invoicing from media partners

To ensure this role is the correct fit for you, we ask that you match up with the following skillset - 

• Solid experience in digital media agency in hands on activation role
• Have an in-depth understanding of paid social advertising platforms and how to define, segment and target people online
• Ability to independently research new areas of the market or areas of opportunity and develop POVs to share with colleagues and clients
• Ability to independently activate, manage, and optimise campaigns, and oversee others to ensure quality of output

Please note that Digitas is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.