Overview: 

The Media Planning Supervisor will focus on servicing clients in the creation, execution, and monitoring of media plans to secure the best investment options in a variety of mediums to maximize clients’ reach to targeted consumers.  

The ideal candidate for this position will be a thoughtful decision-maker and team player who loves data and has the proven ability to assist with strategic planning initiatives including: deck writing, budget and channel allocation, and audience development.  This is an energetic, collaborative team that partners with an analytics-driven client to provide guidance as they continue to grow and evolve their brand.  

Role Objectives: 

• Manage planning with heavy across TV, Radio, OOH and collaborating closely with digital teams

• Own tactical plan development, recommendation building, and negotiations across their respective channels  

• Collaborate and foster relationships with key partners including clients, internal teams, and leadership 

• Lead strategic planning initiatives including: deck writing, budget and channel allocation, and audience development  

• Analyze data to inform purchase and channel allocation  

• Develop guidelines & budget allocations   

• Oversee day-to-day campaign execution and be responsible for ensuring campaigns deliver on KPIs  

• Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities 

• Responsible for management and development of Associates and Senior Associates 

Minimum Qualifications:  

• Bachelor’s degree or higher in marketing, advertising, business, marketing, or equivalent 

• 3+ years of experience in media planning experience across media channels such as TV, Radio, OOH, digital etc. 

• Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting 

• Strong organizational, communication, and time-management skills 

• Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment 

• Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint 

• Experience working within media systems/platforms (Kantar, MOAT, Prisma, ComScore a plus) 

All your information will be kept confidential according to EEO guidelines.