Supervisor, Digital Investment

  • Full-time

Company Description

About Collective:

Publicis Collective is a Metro Detroit Agency servicing Stellantis (formerly Fiat Chrysler Automobiles).

We live at the intersection of technology, digital, creative, CRM, analytics and media. We are driven by a common purpose, a powerful spirit, shared behaviors, and a relentless focus on our people. We are constantly challenging the status quo and redefining what’s possible for our clients.

We combine auto industry expertise, top-tier talent and unique, scalable solutions to deliver more valuable customer experiences and tangible business results.

We are driven by our values to Be Better, Be Curious, Be Open & Be Bold.

What You’ll Do:

The Media Investment Supervisor focuses on media buying/investment initiatives and servicing our client in the creation, execution, and monitoring of integrated media plans to secure the best investment options in a variety of channels to maximize reach to targeted consumers. The ideal candidate for this position will be a thoughtful decision maker who loves data and has the proven ability to lead strategic buying initiatives.
 

    Job Description

    Responsibilities:

    • Own tactical plan development, recommendation building, and negotiations across their respective channels
    • Thorough knowledge of the principles of on/offline marketing and advertising as well as an understanding of media concepts and terms
    • Collaborate with key partners including Client Ops, Strategy, Analytics, and external agencies
    • Assist with deck writing, budget and channel allocation, and audience development 
    • Analyze data to inform purchase and channel allocation and prepare post-buy documents 
    • Screen content per client's guidelines & budget allocations  
    • Lead strategic planning initiatives including deck writing, budget and channel allocation and audience development
    • Oversee day-to-day campaign execution and is responsible for ensuring campaigns deliver on KPIs 
    • Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities
    • Build strong relationships with client counterparts and manage day to day relationships
    • Responsible for management, development, and mentorship of Associates/Sr. Associates

    Qualifications

    • Bachelor’s degree in marketing, advertising, communications, consumer insights or equivalent and 3+ years of related media buying experience, previous team management experience is a plus
    • Ability to work independently and collaboratively with diverse groups
    • Excellent verbal and written communication skills; demonstrated ability to translate and present complicated ideas in a simple, and easy to understand yet creative style
    • Willingness to learn and create solutions that challenge the status quo
    • Exceptional critical thinking and problem-solving abilities with the ability to think unconventionally in proposing solutions
    • Negotiation and influence skills – steeped in required industry, brand, and competitive knowledge
    • A proven ability to multi-task and manage multiple projects effectively and work well under pressure to deliver high-quality work within tight deadlines
    • Strong attention to detail
    • Proven experience in effectively coaching and developing others 

    Additional Information

    All your information will be kept confidential according to EEO guidelines.

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