Primarily focusing on National Video, the Media Investment Supervisor focuses on media buying/investment initiatives and servicing our client in the creation, execution, and monitoring of integrated media plans to secure the best investment options in a variety of channels to maximize reach to targeted consumers. The ideal candidate for this position will be a thoughtful decision maker who loves data and has the proven ability to lead strategic buying initiatives. 

Role Objectives: 

•  Own tactical plan development, recommendation, building, and negotiations across their respective channels 

• Thorough knowledge of the principles of on/offline marketing and advertising as well as an understanding of media concepts and terms 

• Assist with the evaluation of media plans of National TV linear and alternative video including OTT, cinema, online video, and video on demand (VOD)  

• Gather data to create reports including Rankers, Dimensions, overnights, etc.  

• Collaborate with key partners including Client Ops, Strategy, Analytics, and external agencies 

• Assist with deck writing, budget and channel allocation, and audience development  

• Analyze data to inform purchase and channel allocation and prepare post-buy documents  

• Screen content per client's guidelines & budget allocations   

• Lead strategic planning initiatives including deck writing, budget and channel allocation and audience development 

• Oversee day-to-day campaign execution and is responsible for ensuring campaigns deliver on KPIs  

• Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities 

• Build strong relationships with client counterparts and manage day to day relationships 

• Responsible for management, development, and mentorship of Associates/Sr. Associates 

Minimum Qualifications:  

• Bachelor’s degree in marketing, advertising, communications, consumer insights or equivalent and 3+ years of related media buying experience, previous team management experience is a plus 

• Extensive knowledge of National Video management (Digital video and Broadcast TV) and Digital (Display, video, Social, Mobile, etc), with expertise in driving innovation and measurable results 

• Ability to work independently and collaboratively with diverse groups 

• Excellent verbal and written communication skills; demonstrated ability to translate and present complicated ideas in a simple, and easy to understand yet creative style 

• Willingness to learn and create solutions that challenge the status quo 

• Exceptional critical thinking and problem-solving abilities with the ability to think unconventionally in proposing solutions 

• Negotiation and influence skills – steeped in required industry, brand, and competitive knowledge 

• A proven ability to multi-task and manage multiple projects effectively and work well under pressure to deliver high-quality work within tight deadlines 

• Strong attention to detail 

• Proven experience in effectively coaching and developing others

All your information will be kept confidential according to EEO guidelines.