Associate Creative Director- Copy

  • 375 Hudson St, New York, NY 10014, USA
  • Full-time

Company Description

Heartbeat is the full-service marketing agency for healthcare Challenger Brands. It’s our lifeblood to help these brands overcome their competitive challenges and rise above the expectations. That means we never take the easy road. We are a crew of optimists and activists who believe that “Never Been Done” doesn’t mean “Don’t Ever Do.”

That’s the philosophy, here are the creds: 250+ employees between NYC & LA; strategy, creative, media, & technology under a single roof; a pile of industry awards for our work (Clio, OMMA, MM+M, MANNY) and our agency (4x Best Place to Work from Ad Age & MM+M). We are especially proud of our industry-leading commitment to diversity & inclusion, with recognition from Med Ad News as a D&I Champion.

If you want to surround yourself with partners who are insightful, inventive, and courageous—well, you just hit the motherload.

Job Description

Heartbeat believes that creativity doesn’t happen in the isolated retreat of the reclusive genius: it happens in the conversation and mutual inspiration of smart, motivated folks from different disciplines working together toward a shared goal. In other words, we believe in the value of the creative community. 

We seek an Associate Creative Director (ACD), Copy who shares our philosophy to help build and lead that creative community at Heartbeat. The ACD will work in conjunction with the Creative Director and the Creative Team to develop creative campaigns and to hire the teams that will execute those campaigns. The ACD will also work closely with the Medical Strategy team. 

The ACD should be fearless when it comes to working with the client; they will be fostering partnerships, driving collaboration with the client, and leading client presentations. 

 

Responsibilities: 

  • Lead client engagements in partnership with Account Directors 

  • Lead Creative to conceive and create the most compelling on-strategy marketing ideas and executions possible 

  • Manage and own creative output across copy including print HCP tactics and field training pieces such as visual/sales aids, unbranded educational materials, journal ads, non-personal relationship marketing, educational brochures, interactive PDFs, field representative flashcards, etc. 

  • Deliver fluent knowledge of print capabilities 

  • Partner with Account & Strategy to strengthen engagement strategies and Creative Briefs 

  • Successfully lead creative output for business development opportunities & pitch as necessary 

  • Align creative work against strategy & business objectives 

  • Manage group of direct reports and actively participate in review process 

  • Shepherd creative deliverables through obstacles internal and external, prioritizing quality 

Qualifications

Requirements: 

  • 8+ years of traditional ad agency experience, specifically in the pharma / healthcare space 

  • Knowledge of the pharmaceutical and healthcare industries is mandatory 

  • HCP and DTC experience preferred 

  • Ability to understand the “big picture” of the project and how it fits with the full consumer experience and client expectations 

  • Experience mentoring creative teams with objective guidance and feedback. 

  • Ability to develop, present and sell creative concepts for clients 

  • A strong portfolio that showcases your relevant work 

  • Flexibility, good judgment and attention to detail 

  • Strong management and supervisory skills 

  • Proven problem-solving skills 

  • Positive attitude and sense of humor essential 

  • Bachelor’s Degree 

Additional Information

All your information will be kept confidential according to EEO guidelines.

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