Senior Account Manager

  • Full-time

Job Description

Digitas is a highly-caffeinated playground where brilliant minds come together to make bold, award-winning marketing. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape.

As a Senior Account Manager at Digitas, your key role will be as team manager for our innovative digital accounts across Singapore - including FMCG, beverage, electronic and financial categories.  This role includes managing mid-level client relationship on a day-to-day basis, as well as the internal working groups (strategy, creative, UX/UI, CRM, technology, data, operations and production) to ensure the highest-level performance and growth. The role requires the candidate to be a digital native, commercially inclined, organized, collaborative, with a confident and persuasive approach to facilitate client and internal team leadership. 

The role maintains a primary responsibility in Singapore working on a project or retainer basis for key regional and local client programs. Day-to-day, your role includes:

Responsible for relationship and growth with key clients, and internal team delivery excellence (90%) – Social/Content, Website, Customer experience/UI in FMCG, beverage and financial sectors

  • Liaise with clients, understanding the key products and services Digitas can provide and lead the internal team in putting together marketing strategies, budgets, and project/product proposals.
  • Manage and grow internal team of line reports including Account Managers and Executives.
  • Lead internal/client meetings and key presentations.
  • Help clients and internal teams prioritise projects.
  • Manage internal teams to deliver end-to-end projects and campaigns on time, budget, and quality.
  • Help to motivate and keep teams focused on brand ambition and project/campaign deliverables.
  • Manage process and tools between agency and clients.
  • Be constant learning in digital and innovation spaces including website, crm, data, eCommerce, with media understanding a plus. 

New Business Growth opportunities for SG (10%) - Customer experience/UI in all sectors

  • Primary - support your BD on new business proposals for existing and new clients with Customer Experience/UI proposals.
  • Secondary - support your business director in the areas of CRM, data, and website/platform proposals.  We are willing to teach someone with less experience in any of there areas, but a keen desire to grow in these areas and additional self-learning will be key.

 

Qualifications

We’re looking for someone who can demonstrate:

  • 5+ years digital marketing/account management experience
  • A passion for digital and marketing communications innovations and creativity, which you share with clients and the internal team for motivation
  • Excellent client management skills - liaise with multiple clients on an ongoing basis, being an ambassador to their brand as well as to Digitas.  Understanding client’s day-to-day needs (briefs) and confirming the direction of the team to fulfill these briefs in an accurate and timely manner. 
  • Complete and deliver mid-level projects and campaigns to a specific schedule within an agreed budget as per the agreed brief
  • Excellent presentation/oral and negotiation skills: know how to sell a mid-level idea to clients, pushing back when necessary for the overall good of the project delivery.
  • Excellence at understanding timing and budget limitations, keeping everyone on track and informed
  • Serve as a liaison between Production, Creative, Strategic and Development agency divisions
  • Full awareness of creative processes – including digital platforms
  • A keen attention to detail and budgetary restraints
  • Experience managing subordinates
  • This role reports into the SG Business Director
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