Digitas is a high-energy low hierarchy playground, where brilliant minds come together to make modern, purposeful marketing. Our role is to offer end-to-end expertise designed to orchestrate beautiful data-driven customer experiences. A modern agency process that delivers connected capabilities across Data, Strategy, Technology, Creative and Delivery.

We are Digitas. We create Connected Experiences. Where everything connects (a quote from DaVinci). This is important because people feel disconnected. Research has shown that loneliness has gone global. Done right, technology brings us together, such as through a pandemic. Even so, technology has its role in creating a kind of collective anxiety. A sense of something missing. Screen time might be ridding us of ‘boredom’, but it is not freeing our minds to connect creatively. Marketers also struggle to stay in touch, using data in sophisticated ways to execute the same basic advertising. All this leads to a disconnect between brands and people, resulting in an ad-blocked and overloaded world.

We pride ourselves on having one of the most innovative strategy teams in the business. Our goal to design the right end-to-end journeys – people are at the centre of everything we do. Data is our fuel. Our clients regularly sing our praises, and who can blame them: from several of the world’s largest banks to household names in travel, shopping, food, and leisure, our work is broad and innovative. We offer more than just best-in-class insights; we strive to offer every employee an amazing career path with a generous helping of fun.

As a Planning Specialist you will be responsible to support your Manager in digital media planning and operations, including:

Planning

• Assist the Manager to develop media strategy, channel/ platform recommendations and prepare the detailed media flow-plan; 
• Leverage available planning tools and liaise with media owners for proposals;
• Engage clients on day to day operations, media trend updates and various campaign reports on local/regional/global levels.

Digital Operations

• Negotiate with media owners for better rates and value adds;
• Book ads – both managed service and self-service across various platforms;
• Liaise with media vendors & creative agencies for material submission;
• Digital ad ops (campaign set up on self-serve platforms, tagging of ads and client’s site, ensure ads are properly served and tags are firing);
• Global ops (adhering and following globally set parameters and campaign execution processes while also guiding others);
• Oversee all performance across channels (Paid Social, Programmatic etc.);
• Monitor and optimize performance during campaign period across platforms such as Google Adwords, Google Analytics, Facebook, LinkedIn etc.
• Weekly digital reporting, end of campaign reporting and reconciliation of final costs for finance billings.

• 1 to 2 years’ of digital media experience
• Experience in Paid Social and Programmatic, Paid Search is a plus
• Meticulous, good with numbers and able to organise and prioritise tasks and work under tight timelines
• Resilient to change and willing to keen to learn new skills
• Strong communication skills, both written and verbal, with internal and external parties
• Ready to take up initiatives and ownership of projects
• Play well with others and are a team player