Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people -with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Razorfish is seeking a full-time Associate of Data Analytics for our New York office. Candidates should be proficient in KPI frameworks, reporting, tagging, insight, and analysis while having an understanding of SEO, paid search, and media channels. Day-to-day instruments include: Adobe Analytics, Adwords, Double Click, Google Search Console. 

Responsibilities: 

Analysis & Insights  

• Analyze digital clickstream analytics to uncover meaningful insights
• Creating and maintain reporting dashboards in Excel and other data visualization resources
• Adept at performing basic statistical analysis, such as calculating statistical significance, distributions, etc.
• Effectively communicate complex ideas to primary client contacts, both verbally and in writing  

Testing & Optimization

• Identify new ideas and opportunities for analytic projects
• Working with analysts, designers and product owners to design hypotheses and ideate on test ideas
• Bringing A/B test ideas to market, monitor performance and report on results
• Has or is interested in developing skills to be a hands-on practitioner of multivariate statistical analysis (regression and simple segmentation)  

•  The applicant should have at least 1-2 years of work experience in a business environment, with a minimum of 12 months successfully working within an intensively client-focused model such as an external consulting or marketing services firm
•  Bachelor’s Degree in Marketing, Statistics or equivalent experience
• Experience with one or more web analytics resources:
• Adobe Analytics
• Google Analytics
• Experience working with design, A/B testing and user research
• A story teller, be able to make sense of data and extrapolate meaningful and actionable insights
• Experience in creating and delivering presentations using PowerPoint
• Experience in the any or multiple areas below would be a plus:
  • Advertising (both online and offline)
  • Managing research or consulting projects
  • Ownership / program consulting
  • Site usability studies
  • Proficient in SQL and Excel
  • Some experience using SAS, R and/or SPSS

As part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at [email protected] or you may call us at +1-617-621-0200.