“If you can dream it, you can do it”- Walt Disney

Publicis Imagine, a division of Publicis Media, is the assigned media agency for Disney+, Disney Parks, Experiences and Resorts, as well as ESPN/ ESPN+.

We are a bespoke agency created solely for Disney, made of the best talent within the industry, with a sole focus of leading the change and driving businesses into the future.

We also too believe that if you can dream it, you can do it.

We are Publicis Imagine. Dreaming. Doing.

This Senior Planner, Digital Investment is tasked with activating the digital strategic plan and all aspects of implementation for the Hulu LLC client.  

Role Objectives:

• Plays a leading role in all aspects of campaign management including vendor liaison and reporting
• Oversee billing, reporting, trafficking, analytics and research
• Assist in presentation of data, insights and media to clients
• Intimate knowledge of consumer habits & touchpoints of digital ecosystem
• Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value
• Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations
• Analyze, optimize content performance and present recommendations to client
• Assist Supervisor in negotiation of Buys, Makegoods, Positioning, Value Add Negotiations
• Draw actionable insights based off syndicated data, i.e. competitive, consumer 
• Proficient with Nielsen, Comscore, Strategy, TNS, adrelevance, Quantcast, and others
• Build relationships with vendors to analyze value and applicability of media vehicles for client media plan
• Create dynamic presentations that effectively communicate to our clients
• Prepare and deliver buying and or digital trafficking specs and guidelines
• Continuously search for opportunities to be positive and to share the positive side to every situation 

• B.A. or B.S. in Marketing, Advertising or related field
• 3+ years of digital media buying/planning experience
• Must have excellent verbal and written communication skills, interpersonal skills, detail-orientation, follow-though skills
• Agency experience highly preferred
• Must have strong analytical, research, and quantitative skills
• Must be hard-working, resourceful and thrive in a fast-paced environment
• Must possess/develop a strong understanding of the technology marketplace including awareness of key publishers, products and trends
• Experience with Prisma, DCM, PowerPoint and Excel 
• Experience with Research tools such as Nielsen, Comscore 

All your information will be kept confidential according to EEO guidelines.