Programme Manager - Content & Communicationss

  • Full-time

Company Description

About Publicis Emil

Headquartered in Berlin, Publicis Emil is on a single-minded mission to help Daimler AG accelerate their journey to become the world’s automotive digital champion.

To do this, we have drawn on the best talent from agencies across the Publicis Groupe and beyond: cutting-edge expertise and diverse skills as one integrated end-to-end agency to serve Mercedes-Benz, Smart and AMG on global, regional and local levels in advertising and marketing, digital experience & services, data intelligence and analytics, CRM, web and social commerce as well as dealer communications.

Now in our third year, we seek to further strengthen our teams, skillsets, abilities and offering as we continue to pioneer the agency model of the future.

Job Description

We’re looking for a strong Programme Manager to connect the operational dots across one of our largest business groups. Offering the unbridled energy and broadening opportunities of a start-up, together with the support of the Publicis Groupe, this is an opportunity to make your mark on one of the world’s most prestigious, luxury brands as we connect their marketing model and accelerate their digital transformation.

Working alongside client services and a diverse team of marketing specialists, strategists and creatives, you will be part of a team responsible for driving the continued transformation, integration and uptake of Mercedes-Benz Global Ways of Working.  Experience at managing, negotiating and working with a diverse level of seniority and subject matter expertise is essential. 

The Global Ways of Working ensures that the strategic, creative outputs from the Global team within Mercedes-Benz, Publicis Emil and partner agencies are fit for purpose for regional and local teams, giving them the tools to build long-lasting brand relationships with their customers and most importantly, drive sales.

Success will be about leading people through a transformation journey as their work environment, teams and processes change.

Although you will not be directly producing content (TV, digital, print), an understanding of these areas is critical, as this will be the ultimate output from the process for local markets.  You might have worked in a creative or digital agency on a client with multiple agency partners during a period of business transition and be looking to expand your global management experience.  You will be developing the strategies and the frameworks that will drive the content production across the world for Mercedes-Benz, so an affinity with strategy and experience with diverse approaches to creative development would be useful. 

An understanding of the automotive industry would also be helpful, as would be working in any environment operating a Global, Regional to Local ecosystem.

The Global clients are based in Stuttgart, whilst the team is split across London and Berlin.  This role will be based in Berlin. Some travel to Stuttgart and London will be required.

Responsibilities:

 

  • Manage communications with all stakeholders within the respective workstreams including global and regional layers
  • Management and overview of the overall process plan for the Global Comms & Content (multiple scopes and campaigns), creating both a holistic overview project plan and individual project plans for each brief by amalgamating timings from relevant channel-specific streams
  • Ensure availability of project roadmaps and their alignment across the workstreams
  • Work closely with stakeholders to define common goals and priorities
  • Communicates project plans to clients where required and assures alignment with client processes and actively promote cross-workstream connects
  • Manage both the dependencies and the interfaces between workstreams; identify and remove blockers
  • Discover ways to enhance efficiency and productivity of procedures and people
  • Ensure allocation of common resources and skills within the programme's individual projects
  • Ensure standardisation in tools, formats and communication across workstreams
  • Report the progress of the programme at regular intervals and have a bird eye view on the workstreams’ Kanban boards
  • Initiate extra activities and other management interventions wherever gaps in the programme are identified or issues arise
  • Assure that briefs are received on time and that relevant teams are briefed
  • Ensure that team reviews are held and attended by all of the relevant departments and cross agency teams
  • Oversee and be responsible for all projects run by the Comms and Content team according to agreed scope and manage change process as necessary
  • Takes responsibility for suggesting alternative options in situations where there are challenges from a timings or delivery standpoint
  • Manages status reporting for Comms and Content teams, ensuring that client invoicing can be done in a timely manner
  • Manages and follows up on all internal and third-party costs including: raising job numbers, PO numbers and liaising with clients on receiving POs
  • Assists in actively managing new scopes in the programme and any additional budgets alongside the account management/finance departments
  • Liaises with local country/regional marketeers to align timing requirements
  • Liaises with the PMO to ensure that organisational procedures are followed as well as contributing to how process improvements can be made

 

Qualifications

  • 5-7+ years’ proven experience in project management with a broad understanding of brand, digital, social and data-driven marketing projects
  • Solid Organisational Skills with proven ability to scope, shape teams and deliver complex project and programmes of work
  • Further understanding of areas such as: web analytics, personalization, search, customer journey analysis, A/B-testing, programmatic, rich media desirable
  • Experience of working with large matrix teams and running simultaneous projects
  • Ability to work under pressure, to prioritise, to multitask and to manage the process from start to finish
  • A strong communicator, negotiator, leader, team mentor and influencer whose opinion will be heard, supportive of their team and who is forceful enough to keep the teams working to a defined project plan
  • A rapid learner with the ability to simplify complexity
  • A hands-on team player: able to stand back and see the bigger picture but be happy to get their hands dirty as and when needed
  • Solid writing and speaking skills in English. German speaking is a bonus
Privacy Policy